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Jeff Cotton

๐Ÿ‘ค Speaker
318 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
How Tenfold went from $5m ARR, Burning $1m per Month to 100% YoY Growth and a big exit

One of the things that I will highlight is a cautionary tale is focus.

SaaS Interviews with CEOs, Startups, Founders
How Tenfold went from $5m ARR, Burning $1m per Month to 100% YoY Growth and a big exit

So when you have some of these big VCs in your company, do I have any venture capitalists here, by the way?

SaaS Interviews with CEOs, Startups, Founders
How Tenfold went from $5m ARR, Burning $1m per Month to 100% YoY Growth and a big exit

Okay.

SaaS Interviews with CEOs, Startups, Founders
How Tenfold went from $5m ARR, Burning $1m per Month to 100% YoY Growth and a big exit

All right.

SaaS Interviews with CEOs, Startups, Founders
How Tenfold went from $5m ARR, Burning $1m per Month to 100% YoY Growth and a big exit

A couple.

SaaS Interviews with CEOs, Startups, Founders
How Tenfold went from $5m ARR, Burning $1m per Month to 100% YoY Growth and a big exit

love VCs, right?

SaaS Interviews with CEOs, Startups, Founders
How Tenfold went from $5m ARR, Burning $1m per Month to 100% YoY Growth and a big exit

I'm an LP and a lot of funds myself and VCs are the lifeblood of innovation, right?

SaaS Interviews with CEOs, Startups, Founders
How Tenfold went from $5m ARR, Burning $1m per Month to 100% YoY Growth and a big exit

We have to have venture capital, but you have to make sure you really are cautious, specific in what you're looking for out of a VC when you go after one.

SaaS Interviews with CEOs, Startups, Founders
How Tenfold went from $5m ARR, Burning $1m per Month to 100% YoY Growth and a big exit

And I think before you really take on venture capital, you really have to know your business model.

SaaS Interviews with CEOs, Startups, Founders
How Tenfold went from $5m ARR, Burning $1m per Month to 100% YoY Growth and a big exit

Your business model has to be repeatable.

SaaS Interviews with CEOs, Startups, Founders
How Tenfold went from $5m ARR, Burning $1m per Month to 100% YoY Growth and a big exit

And when I say business model, I'm primarily talking about

SaaS Interviews with CEOs, Startups, Founders
How Tenfold went from $5m ARR, Burning $1m per Month to 100% YoY Growth and a big exit

demand generation?

SaaS Interviews with CEOs, Startups, Founders
How Tenfold went from $5m ARR, Burning $1m per Month to 100% YoY Growth and a big exit

Can you reliably, repeatedly generate demand and you're truly getting on a growth curve?

SaaS Interviews with CEOs, Startups, Founders
How Tenfold went from $5m ARR, Burning $1m per Month to 100% YoY Growth and a big exit

That to me is a marker to go take on venture capital.

SaaS Interviews with CEOs, Startups, Founders
How Tenfold went from $5m ARR, Burning $1m per Month to 100% YoY Growth and a big exit

Once again, very much in line with the things that Kevin just outlined in terms of do you use debt, do you use cash, do you use equity, cash, etc.

SaaS Interviews with CEOs, Startups, Founders
How Tenfold went from $5m ARR, Burning $1m per Month to 100% YoY Growth and a big exit

So that was one huge issue was focused.

SaaS Interviews with CEOs, Startups, Founders
How Tenfold went from $5m ARR, Burning $1m per Month to 100% YoY Growth and a big exit

The

SaaS Interviews with CEOs, Startups, Founders
How Tenfold went from $5m ARR, Burning $1m per Month to 100% YoY Growth and a big exit

with a big VC behind them with lots of ideas.

SaaS Interviews with CEOs, Startups, Founders
How Tenfold went from $5m ARR, Burning $1m per Month to 100% YoY Growth and a big exit

Hey, crypto's hot now.

SaaS Interviews with CEOs, Startups, Founders
How Tenfold went from $5m ARR, Burning $1m per Month to 100% YoY Growth and a big exit

Let's go spin up a team that's going to go try to figure out how we can help customer service operations take on cryptocurrency.