Jeff McQueen

You know, for Americans, probably that we're in a college town.

And so for Americans, I describe it as like Ann Arbor by the sea.

So imagine a top tier college town that just happens to be on, you know, beautiful beaches with a cost of living that allows people to, you know, be able to walk to the office and that sort of thing.

We don't disclose exact customer numbers, but we're in the thousands.

We have negative net churn on a revenue basis.

If we didn't sell another dime of new MRR today, in 12 months from now, we'd be another 10% bigger than we are.

Exactly.

And what's interesting as well is looking back through some of the cohorts, we've seen 20%, 30%, 40% expansion over the first 12 months.

And that's almost all organic.

Our team right now is, frankly, focused very much more on client success through implementation, training, support services.

than it is around renewals, upsell, or any of those classic levers.

So we're not doing anything.

In fact, we're almost being negligent about trying to drive those numbers even higher.

It ends up being about 10% a year.

Yeah.

And I mean, that's like a super aggregated group.

Um, what's interesting is as a bootstrapper and you'd probably appreciate this from, you know, your own experiences and talking to folks, um, you know, the product that you had when you sold someone on it two years ago was a much more inferior product than you have today.

And so, um, so yeah, certainly it's, it's good and trending in the right direction.

I don't have that number off the top of my head, but it's not huge.

We break our customers, and that's an interesting insight in terms of levers.