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Jen Grant

๐Ÿ‘ค Speaker
321 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
How she increased ACV's from $5k to $150k in under 20 months for App Building SaaS

Nowadays, I'd say in the last six months, I hired an enterprise VP of sales.

SaaS Interviews with CEOs, Startups, Founders
How she increased ACV's from $5k to $150k in under 20 months for App Building SaaS

So that also changed our selling motion.

SaaS Interviews with CEOs, Startups, Founders
How she increased ACV's from $5k to $150k in under 20 months for App Building SaaS

So we're landing a lot bigger in the last couple months.

SaaS Interviews with CEOs, Startups, Founders
How she increased ACV's from $5k to $150k in under 20 months for App Building SaaS

The deals that we're looking at, we would land more at the 100,000 range.

SaaS Interviews with CEOs, Startups, Founders
How she increased ACV's from $5k to $150k in under 20 months for App Building SaaS

And then the expansion is like, oh, and then we'll get to 400,000 or that kind of range where we're like, okay, 1,500 users or...

SaaS Interviews with CEOs, Startups, Founders
How she increased ACV's from $5k to $150k in under 20 months for App Building SaaS

Our biggest deal right now is 8,000 users.

SaaS Interviews with CEOs, Startups, Founders
How she increased ACV's from $5k to $150k in under 20 months for App Building SaaS

So that one we were like, woohoo.

SaaS Interviews with CEOs, Startups, Founders
How she increased ACV's from $5k to $150k in under 20 months for App Building SaaS

We're still pretty small.

SaaS Interviews with CEOs, Startups, Founders
How she increased ACV's from $5k to $150k in under 20 months for App Building SaaS

That's one of, and you know, as you, I'm sure I've heard from other entrepreneurs and you're, everybody's reading in the news.

SaaS Interviews with CEOs, Startups, Founders
How she increased ACV's from $5k to $150k in under 20 months for App Building SaaS

This is not the market to go crazy.

SaaS Interviews with CEOs, Startups, Founders
How she increased ACV's from $5k to $150k in under 20 months for App Building SaaS

And we're sort of feeling a little lucky that we've kept it tight.

SaaS Interviews with CEOs, Startups, Founders
How she increased ACV's from $5k to $150k in under 20 months for App Building SaaS

So we're at 35 people today and we kept our sales team to two SDRs and we have an AE and then our VP of sales, he actually sells.

SaaS Interviews with CEOs, Startups, Founders
How she increased ACV's from $5k to $150k in under 20 months for App Building SaaS

So we just have those four.

SaaS Interviews with CEOs, Startups, Founders
How she increased ACV's from $5k to $150k in under 20 months for App Building SaaS

Then the head of sales, yeah.

SaaS Interviews with CEOs, Startups, Founders
How she increased ACV's from $5k to $150k in under 20 months for App Building SaaS

The other reason for that is we found this whole, and this is really rare for a startup,

SaaS Interviews with CEOs, Startups, Founders
How she increased ACV's from $5k to $150k in under 20 months for App Building SaaS

But we found this channel to use.

SaaS Interviews with CEOs, Startups, Founders
How she increased ACV's from $5k to $150k in under 20 months for App Building SaaS

So the second thing that's interesting that we sort of discovered about Appify over the last two years is this ability to connect into any data source works in kind of a white labeled powered by Appify way.

SaaS Interviews with CEOs, Startups, Founders
How she increased ACV's from $5k to $150k in under 20 months for App Building SaaS

So we did we announced it in April.

SaaS Interviews with CEOs, Startups, Founders
How she increased ACV's from $5k to $150k in under 20 months for App Building SaaS

We did a deal with a software company called CSG.

SaaS Interviews with CEOs, Startups, Founders
How she increased ACV's from $5k to $150k in under 20 months for App Building SaaS

To stick Appify on top of their software and give them a mobile app, like a well-formed mobile app that they can build.