Jeremy Wacksman

And that was just trying to answer one question, right?

Just what are homes worth?

Not a perfect answer, but an estimate of, okay, take some comps and build a machine learning model to figure out what these houses might be worth to help you be smarter when you start to shop.

And Zillow grew out of that and do an advertising business, right?

And the first...

probably decade plus, it was just a classic ads marketplace.

It was, okay, let's offer great products to buyers and sellers.

They come and use it.

They dream, but they also shop and they buy.

And advertisers, professionals are going to want access to that audience.

So we'll just sell access to the audience and sold leads and sold advertising.

And probably about, I don't know, 10, 11 years in, we had built this great brand, right?

We were very proud that...

Zillow was searched more than real estate and Google.

That was sort of the, you know, we have become a category term.

People love the brand.

The cocktail party story was always, wow, can you change my Zestimate?

Or, you know, how do you do that?

But we're customer obsessed and we would ask customers how it was going.

And they're like, well, I love using Zillow.