Jessica Badalana

And maybe that's why I turned against cheesecake.

What I was going to ask you about next is you have a cookbook coming out, your first baking book, Carla Bakes.

It's going to be out this September.

Give us a preview of coming attractions.

Talk to me about this book.

What you learned in the process of writing a baking book.

Because, you know, it's hard.

It's different than writing a cookbook.

What?

It's like you don't care about your husband at all.

So there's a little choose-your-own-adventure element to it.

I am with you.

That's why baking with a scale is so important.

We'll know that when we bake your recipes using your measurements, it's going to turn out the way that you intended.

Exactly.

It's about ratios.

I'm so glad that you said that because here at King Arthur, we are big boosters for the scale as the one true way.

I love to hear this.

We didn't even pay you to say this.

And I think we all feel proud of making a product that the bakers that we love and admire like use and, you know, support.