Jim Kwik

A lot of people suffer from undiagnosed sleep apnea, which is a breathing disorder.

And they're like in oxygen, they're waking up, not be able to breathe.

So I think that that's important.

And in terms of optimizing sleep, I mean, you want to keep your brain young.

And the good thing about what I teach is it's very measurable.

I've been doing this for 34 years and I'm reading faster, I'm remembering more, and just want to let people know, you know, while they can grow older, they can grow better.

But you need to challenge your brain.

You need to oxygenate it.

You need to nourish it.

And you need to rest it.

And also connect it with a sense of purpose.

And I know I'm probably preaching to the choir.

Most people know that with reasons come results.

And you want to be able to follow certain things that sustain you over time.

Because I think a lot of people are burnt out not because they're doing too much.

Sometimes we're burnt out because we're doing too little of the things that light us up.

things that make us come alive.

And so those are the reasons.

So I talk about the reasons to sleep because in other ways, we won't do the things, right?

Consolidating memory, you know, cleaning out the toxins.