Joe Hyrkin

I'm now at $20,000 per top.

Five and six million.

He is hell-bent on global domination.

We just broke our 100,000-unit soul mark.

Issue is really a modern media company that allows content creators and publishers to

create really fresh professional level digital publications around areas of passion, from fashion, to food, to shopping, to travel, to more focus again around the areas that people around the globe have tremendous enthusiasm for.

And we, from a revenue perspective, we have two key product lines.

The first is a set of tools and data analytics

that publishers use to digitally distribute and monetize their content, meaning they're able to use the tools and services that Issue provides so that they can focus on their creation and then use Issue to get that content distributed across all digital properties.

And that's a premium product.

publishers get access to a base level of tools and services for free and then pay us for access to additional data customization capabilities.

So that's one and our primary revenue driver.

The second is we sell ads to brands that want to reach these deeply engaged

readers that are passionate about specific topics and kinds of content that are relevant to those particular brands.

So we're unusual as a SaaS company in that we provide both a set of deep tools and services that publishers take advantage of and are able to use.

And then we also monetize on issue itself.

So the company was started in 2008 in Copenhagen.

Oh, very cool.

and was started with a very deliberate focus to transform the world of publishing from being one that was at the time still dominated by print and old forms of distribution and monetization to a much more current, enlivened, thriving platform of digital publishing.

distribution and consumption.