Joe Way
👤 SpeakerAppearances Over Time
Podcast Appearances
Is that a compliment?
I don't know if that's a compliment or not.
Hey, thank you so much, Steve.
It's a pleasure to be back.
Thank you so much, James.
It's good, good, good to always see you.
Yeah, great question.
I'll tell you this.
The number one thing I learned is that as AV people, we box ourselves too much.
We have so much more possibility of what we can do.
We are the true eyes, ears, mouth, voice of our environment, of every environment.
I'm talking obviously higher ed and our classrooms and our events and stuff, but retail environments, everything.
We are so much part of...
anything, right?
What is a stoplight?
It's like, it's a red, green and yellow light, right?
It's still an AV product.
It's a lighting product, right?
Think about signage in parking systems and how we end up doing wayfinding and moving people around.
Like, so what really came to me was why do we box ourselves in as, oh no, this is my little thing.