Joe Weisenthal

And what are you seeing pricing wise?

On Guinness specifically, people are very weird about, oh, you can't get a good Guinness in the United States, and then you're in London, you can't get a good Guinness in London.

I can never know if that's just one of these things that's in people's head, etc.

Where do you stand on the question of, is one even capable of getting a good Guinness?

Is there a certain diameter around Ireland in which the quality of your Guinness pours declines?

Do you do a lot of testing on these things?

All day long.

As someone who...

at one point was envisioning going into food science.

Talk a little bit about that science of how you figured out for the Dev, the optimal temperature, mix of gas and so forth.

That makes sense.

Talk to anyone, you're never going to get in too much of a fight.

It's never going to be too much.

Yeah, that makes a lot of sense.

So speaking of speaking, as I've gotten older, I've become very sensitive to loud places.

I walk by a place and there's booming music.

I'm like, I don't want to walk into there, obviously.

I want to have a conversation with someone.

Talk to us about sound design and building an environment that is conducive to a conversation.

One of the things you hear is that young people don't drink as much as the older generations do.