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John Brakey

๐Ÿ‘ค Speaker
120 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
How He Patiently Bootstrapped To $4.5m in Revenue In Legacy Space

So it was, there was a parallel process or cut over a few years, but in 2011, I went full time to just drive the promise business and,

SaaS Interviews with CEOs, Startups, Founders
How He Patiently Bootstrapped To $4.5m in Revenue In Legacy Space

No, I'm a majority owner, but there's a secondary owner as well.

SaaS Interviews with CEOs, Startups, Founders
How He Patiently Bootstrapped To $4.5m in Revenue In Legacy Space

No, we actually took money that we had from other businesses and use it to do our own investment.

SaaS Interviews with CEOs, Startups, Founders
How He Patiently Bootstrapped To $4.5m in Revenue In Legacy Space

So it's an actual partner, not an investor.

SaaS Interviews with CEOs, Startups, Founders
How He Patiently Bootstrapped To $4.5m in Revenue In Legacy Space

No, they're not active in the business anymore.

SaaS Interviews with CEOs, Startups, Founders
How He Patiently Bootstrapped To $4.5m in Revenue In Legacy Space

They're out doing some other things.

SaaS Interviews with CEOs, Startups, Founders
How He Patiently Bootstrapped To $4.5m in Revenue In Legacy Space

So they're just really acting in the board of directors.

SaaS Interviews with CEOs, Startups, Founders
How He Patiently Bootstrapped To $4.5m in Revenue In Legacy Space

Exactly right.

SaaS Interviews with CEOs, Startups, Founders
How He Patiently Bootstrapped To $4.5m in Revenue In Legacy Space

How much do they pay per month?

SaaS Interviews with CEOs, Startups, Founders
How He Patiently Bootstrapped To $4.5m in Revenue In Legacy Space

So, well, if you look at it, it's based on a seat license and there are two seat licenses.

SaaS Interviews with CEOs, Startups, Founders
How He Patiently Bootstrapped To $4.5m in Revenue In Legacy Space

There's a field license or technical license and a full license for the salespeople and the admin people.

SaaS Interviews with CEOs, Startups, Founders
How He Patiently Bootstrapped To $4.5m in Revenue In Legacy Space

And so you're looking at on average about if you blend those two rates together, about $59 a month per seat.

SaaS Interviews with CEOs, Startups, Founders
How He Patiently Bootstrapped To $4.5m in Revenue In Legacy Space

The average customer is about 40, 45.

SaaS Interviews with CEOs, Startups, Founders
How He Patiently Bootstrapped To $4.5m in Revenue In Legacy Space

Okay.

SaaS Interviews with CEOs, Startups, Founders
How He Patiently Bootstrapped To $4.5m in Revenue In Legacy Space

Roughly.

SaaS Interviews with CEOs, Startups, Founders
How He Patiently Bootstrapped To $4.5m in Revenue In Legacy Space

Yeah, that's right.

SaaS Interviews with CEOs, Startups, Founders
How He Patiently Bootstrapped To $4.5m in Revenue In Legacy Space

No, there's only about three and we do a lot of through marketing and referral.

SaaS Interviews with CEOs, Startups, Founders
How He Patiently Bootstrapped To $4.5m in Revenue In Legacy Space

And like all of our sales are done remotely.

SaaS Interviews with CEOs, Startups, Founders
How He Patiently Bootstrapped To $4.5m in Revenue In Legacy Space

We don't have to visit the customer sites, which is kind of interesting in a COVID world.

SaaS Interviews with CEOs, Startups, Founders
How He Patiently Bootstrapped To $4.5m in Revenue In Legacy Space

And the sales cycle is anywhere from about a month to about four months, roughly.