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John Gafford

πŸ‘€ Speaker
16394 total appearances

Appearances Over Time

Podcast Appearances

Escaping the Drift with John Gafford
Building a Business That Outlasts You (David Grau Sr.)

So one of my good friends, one of my good friends, Kent Clothier always said, if you want to really see where you're at, go out of town, go out of town for three months, come back.

Escaping the Drift with John Gafford
Building a Business That Outlasts You (David Grau Sr.)

And if your business is completely crumbled, you don't own a business.

Escaping the Drift with John Gafford
Building a Business That Outlasts You (David Grau Sr.)

You have a job.

Escaping the Drift with John Gafford
Building a Business That Outlasts You (David Grau Sr.)

when to get off and and maybe understand why you know if we can get you to recognize the problem and learn the why then how is easy and so that's where i start well i've got see with with us just to let you know a little bit of background on me if you don't know but we own a very large luxury real estate brokerage in vegas um we're in a very large mortgage company we own a large title company and

Escaping the Drift with John Gafford
Building a Business That Outlasts You (David Grau Sr.)

For us, the real estate company itself has 585 agents.

Escaping the Drift with John Gafford
Building a Business That Outlasts You (David Grau Sr.)

And the issue that I've always seen it within, especially the real estate industry, is the brokerage business in itself is kind of a commodity.

Escaping the Drift with John Gafford
Building a Business That Outlasts You (David Grau Sr.)

You know what I mean?

Escaping the Drift with John Gafford
Building a Business That Outlasts You (David Grau Sr.)

It's soup cans on a shelf.

Escaping the Drift with John Gafford
Building a Business That Outlasts You (David Grau Sr.)

It's just this one might cost that much, this one might cost this much.

Escaping the Drift with John Gafford
Building a Business That Outlasts You (David Grau Sr.)

But for the most part of it, we all kind of do the same thing.

Escaping the Drift with John Gafford
Building a Business That Outlasts You (David Grau Sr.)

So what makes one brokerage different from the other, and this is the problem I have in reconciling this, is the culture that's created by the leadership within it, which is why you have that like, man, I can't get out.

Escaping the Drift with John Gafford
Building a Business That Outlasts You (David Grau Sr.)

I can't stop being that person that is the figurehead of the company.

Escaping the Drift with John Gafford
Building a Business That Outlasts You (David Grau Sr.)

I can't stop being the day-to-day available to everybody.

Escaping the Drift with John Gafford
Building a Business That Outlasts You (David Grau Sr.)

So you're on that track.

Escaping the Drift with John Gafford
Building a Business That Outlasts You (David Grau Sr.)

So I have that side of that coin, right?

Escaping the Drift with John Gafford
Building a Business That Outlasts You (David Grau Sr.)

But here's my flip side.

Escaping the Drift with John Gafford
Building a Business That Outlasts You (David Grau Sr.)

I have come to realize in some of this that being a solopreneur, if you will, I have a partner, but being a solopreneur, you always say, I can't replace myself in this one position because nobody, the lie we tell ourselves is nobody will ever do it as good as me.

Escaping the Drift with John Gafford
Building a Business That Outlasts You (David Grau Sr.)

Nobody will ever be me in that position.

Escaping the Drift with John Gafford
Building a Business That Outlasts You (David Grau Sr.)

And what I've come to understand over years of struggling with exactly what we're talking about is

Escaping the Drift with John Gafford
Building a Business That Outlasts You (David Grau Sr.)

If I can just get somebody that can do the job, 80% as good as I can, that's a win.