John Gafford

And then you put them in that situation.

And I just, I don't know anybody that's been like, I'm super happy being an employee.

They're just counting the days until they can step out based on their exit.

And then, and then in most cases, a lot of those guys just wait out their non-compete and then go start again, the same kind of business.

Yeah.

So what if somebody comes to you and they're, let's just say they're in a Red Sea business where there's tons of competition, and again, they say, I am the value here, and that's not investable.

Do you advise them to pivot?

Do you find blue ocean?

What do you do there?

Oh, I take those meetings.

I love those meetings when people want to sit down with us and tell us what our, you know, we want to buy your company.

All right, cool.

Yeah, let's have a meeting because it's just, for me, it's just a free valuation.

It's a free price.

So obviously it's about scaling yourself out of the business.

What is your, so, you know, what are the challenges that I think we've had with you?

So we've got some incredibly talented people right now.

So I'm not taking anything away from the VR, but I'm finding talent harder and harder to come by.

Great talent.

How do you consult people through that?