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John Rush

๐Ÿ‘ค Speaker
891 total appearances

Appearances Over Time

Podcast Appearances

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

Yeah, so there are many ways of doing it, but the best way is to start based on keyword research. So the keyword research is a way to see whether people search for certain keywords and certain phrases. And even if you think that certain idea is great, but often other people might not think so. And you can figure out whether that's true or not by seeing what Google says about that.

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

And Google has this tool called Keyword Planner that people usually use to plan their ads. But you can also use that tool to see the traffic for directories. Not for directory, for keywords. And I basically spend hours in that tool every day, just throwing all random ideas into that tool and seeing whether there is traffic or not.

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

And Google has this tool called Keyword Planner that people usually use to plan their ads. But you can also use that tool to see the traffic for directories. Not for directory, for keywords. And I basically spend hours in that tool every day, just throwing all random ideas into that tool and seeing whether there is traffic or not.

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

And Google has this tool called Keyword Planner that people usually use to plan their ads. But you can also use that tool to see the traffic for directories. Not for directory, for keywords. And I basically spend hours in that tool every day, just throwing all random ideas into that tool and seeing whether there is traffic or not.

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

And I can show on a real example, I have even an idea I want to test today. And I will show you how I would test that idea, actually, right here on the platform.

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

And I can show on a real example, I have even an idea I want to test today. And I will show you how I would test that idea, actually, right here on the platform.

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

And I can show on a real example, I have even an idea I want to test today. And I will show you how I would test that idea, actually, right here on the platform.

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

Yeah, so one thing we saw is that your podcast has been really great and it's been growing, the startup ideas. And the idea I got from this is that that's the hottest part of the whole startup journey now, is the ideas. And I think the part people struggle the most with are the ideas. And I think... People search a lot for ideas on Google.

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

Yeah, so one thing we saw is that your podcast has been really great and it's been growing, the startup ideas. And the idea I got from this is that that's the hottest part of the whole startup journey now, is the ideas. And I think the part people struggle the most with are the ideas. And I think... People search a lot for ideas on Google.

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

Yeah, so one thing we saw is that your podcast has been really great and it's been growing, the startup ideas. And the idea I got from this is that that's the hottest part of the whole startup journey now, is the ideas. And I think the part people struggle the most with are the ideas. And I think... People search a lot for ideas on Google.

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

And to validate that, I went to Google, or I will go there now. I've done some tests before. And we come here, and we say business ideas. You can remove the filter on US to see the whole world. It's still in English. And now we're going to see whether people search for it. And as you see, a lot of people search for it. Business ideas is almost one million a month. That's a lot.

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

And to validate that, I went to Google, or I will go there now. I've done some tests before. And we come here, and we say business ideas. You can remove the filter on US to see the whole world. It's still in English. And now we're going to see whether people search for it. And as you see, a lot of people search for it. Business ideas is almost one million a month. That's a lot.

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

And to validate that, I went to Google, or I will go there now. I've done some tests before. And we come here, and we say business ideas. You can remove the filter on US to see the whole world. It's still in English. And now we're going to see whether people search for it. And as you see, a lot of people search for it. Business ideas is almost one million a month. That's a lot.

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

And competition low. This competition is about the ads. So people don't pay for the ads for this keyword. But finding this domain name is pretty difficult, because the next thing you have to think about is, like, I have a keyword, and I want to make a directory, and I want the domain name of my directory to match the keyword. If there is a match, then it's gold.

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

And competition low. This competition is about the ads. So people don't pay for the ads for this keyword. But finding this domain name is pretty difficult, because the next thing you have to think about is, like, I have a keyword, and I want to make a directory, and I want the domain name of my directory to match the keyword. If there is a match, then it's gold.

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

And competition low. This competition is about the ads. So people don't pay for the ads for this keyword. But finding this domain name is pretty difficult, because the next thing you have to think about is, like, I have a keyword, and I want to make a directory, and I want the domain name of my directory to match the keyword. If there is a match, then it's gold.

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

Like, for example, I had this directory called Next.js starters, and it was exact match of the keyword, exact match, like. letter to letter. And I launched that, and I opened it back in three months, and it has a lot of traffic just because it's perfect. And it's .com. In this case, obviously, this will be taken.

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

Like, for example, I had this directory called Next.js starters, and it was exact match of the keyword, exact match, like. letter to letter. And I launched that, and I opened it back in three months, and it has a lot of traffic just because it's perfect. And it's .com. In this case, obviously, this will be taken.

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

Like, for example, I had this directory called Next.js starters, and it was exact match of the keyword, exact match, like. letter to letter. And I launched that, and I opened it back in three months, and it has a lot of traffic just because it's perfect. And it's .com. In this case, obviously, this will be taken.

The Startup Ideas Podcast
The blueprint for building cash flowing online directories

So I go to GoDaddy, and I see whether businessideas.com is taken, and it's obviously taken. So then I have the next group of keywords here. I can sort them. And I can just take them one by one and test them. Small business ideas, little business ideas, online business ideas, all of them. And eventually, just before the pod, I found one that was available, which was the mini business ideas.