Jon Acuff

Because the joke I do about like dreamers is right as you get ready to launch a project, they say, you know what would be cool?

You know what would be cool?

And they introduce a completely new idea.

And you want to kill them because you're like, you were there.

We had dreaming meetings for like a month and you didn't mention any of these ideas.

And they're like, yeah, I know.

But now that we're on the finish line, I'm going to throw some creative grenades right into this.

And on an individual level, I guarantee you've had this experience.

You get ready to finish a book and all of a sudden this creativity that's been hiding in the shadows comes out and goes, hey, I'm a whole new chapter.

You need to try to wedge in there somehow.

And I've just learned over the years to go, I see you.

That's awesome.

You'll be in the next book.

You'll be in the next book.

This isn't the last helicopter out of NOM where I have to jam every idea into this book.

And we've both read books like that where you're like, oh, this person, they jam this thing because they didn't have a process or a system to go, hey, thanks for showing up.

I love this idea.

You're going to be in the next book.

And that's going to be great.

Yeah.