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Jon Epstein

๐Ÿ‘ค Speaker
195 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
666: Sentient $100M+ Raised, A/B Testing With Artificial Intelligence with Exited Founder and SVP Jon Epstein

All right.

SaaS Interviews with CEOs, Startups, Founders
666: Sentient $100M+ Raised, A/B Testing With Artificial Intelligence with Exited Founder and SVP Jon Epstein

So it's a SaaS product.

SaaS Interviews with CEOs, Startups, Founders
666: Sentient $100M+ Raised, A/B Testing With Artificial Intelligence with Exited Founder and SVP Jon Epstein

And it's disrupting the world of A-B testing and website optimization.

SaaS Interviews with CEOs, Startups, Founders
666: Sentient $100M+ Raised, A/B Testing With Artificial Intelligence with Exited Founder and SVP Jon Epstein

It uses the same evolutionary approach to allow all companies that are doing business on the web or through mobile web, you know, rely on some conversion event.

SaaS Interviews with CEOs, Startups, Founders
666: Sentient $100M+ Raised, A/B Testing With Artificial Intelligence with Exited Founder and SVP Jon Epstein

Maybe they're selling something, maybe they're signing up a lead or something like that, selling that lead or just using it for their own sales.

SaaS Interviews with CEOs, Startups, Founders
666: Sentient $100M+ Raised, A/B Testing With Artificial Intelligence with Exited Founder and SVP Jon Epstein

And A-B testing is what smart companies have been doing so far to improve the performance of their websites.

SaaS Interviews with CEOs, Startups, Founders
666: Sentient $100M+ Raised, A/B Testing With Artificial Intelligence with Exited Founder and SVP Jon Epstein

But it's slow, and it's manual.

SaaS Interviews with CEOs, Startups, Founders
666: Sentient $100M+ Raised, A/B Testing With Artificial Intelligence with Exited Founder and SVP Jon Epstein

And using this evolutionary AI approach, rather than test one idea at a time or maybe a couple, our clients are testing anywhere between 10 and 50 different changes to their website funnels all at once.

SaaS Interviews with CEOs, Startups, Founders
666: Sentient $100M+ Raised, A/B Testing With Artificial Intelligence with Exited Founder and SVP Jon Epstein

And not just the individual changes.

SaaS Interviews with CEOs, Startups, Founders
666: Sentient $100M+ Raised, A/B Testing With Artificial Intelligence with Exited Founder and SVP Jon Epstein

The AI is solving what's the best combination of those changes

SaaS Interviews with CEOs, Startups, Founders
666: Sentient $100M+ Raised, A/B Testing With Artificial Intelligence with Exited Founder and SVP Jon Epstein

to achieve the goal that you set for it, higher sales, for example, higher conversions.

SaaS Interviews with CEOs, Startups, Founders
666: Sentient $100M+ Raised, A/B Testing With Artificial Intelligence with Exited Founder and SVP Jon Epstein

And so our clients are looking, you know, they're testing anywhere between a few hundred and millions of different designs.

SaaS Interviews with CEOs, Startups, Founders
666: Sentient $100M+ Raised, A/B Testing With Artificial Intelligence with Exited Founder and SVP Jon Epstein

And within a couple months, achieving, you know, 10 to 50 to sometimes, you know, 200% gains in their designs.

SaaS Interviews with CEOs, Startups, Founders
666: Sentient $100M+ Raised, A/B Testing With Artificial Intelligence with Exited Founder and SVP Jon Epstein

their core KPIs.

SaaS Interviews with CEOs, Startups, Founders
666: Sentient $100M+ Raised, A/B Testing With Artificial Intelligence with Exited Founder and SVP Jon Epstein

We launched in September.

SaaS Interviews with CEOs, Startups, Founders
666: Sentient $100M+ Raised, A/B Testing With Artificial Intelligence with Exited Founder and SVP Jon Epstein

We have about 25 paying customers, about the same number in trial.

SaaS Interviews with CEOs, Startups, Founders
666: Sentient $100M+ Raised, A/B Testing With Artificial Intelligence with Exited Founder and SVP Jon Epstein

So they range anywhere from 3,000 a month to 30,000 a month.

SaaS Interviews with CEOs, Startups, Founders
666: Sentient $100M+ Raised, A/B Testing With Artificial Intelligence with Exited Founder and SVP Jon Epstein

And so, you know, the average is sort of probably in the eight to 10.

SaaS Interviews with CEOs, Startups, Founders
666: Sentient $100M+ Raised, A/B Testing With Artificial Intelligence with Exited Founder and SVP Jon Epstein

That's, you know, the enterprises take longer.

SaaS Interviews with CEOs, Startups, Founders
666: Sentient $100M+ Raised, A/B Testing With Artificial Intelligence with Exited Founder and SVP Jon Epstein

The big guys take, you know, five or six months to get through their sales cycle.