Jon Epstein

speaker
195 appearances 1 recordings 1 series first heard May 2017 last heard May 2017

Jon Epstein’s voice in public audio — every appearance, attributed to the second.

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All right.
So it's a SaaS product.
And it's disrupting the world of A-B testing and website optimization.
It uses the same evolutionary approach to allow all companies that are doing business on the web or through mobile web, you know, rely on some conversion event.
Maybe they're selling something, maybe they're signing up a lead or something like that, selling that lead or just using it for their own sales.
And A-B testing is what smart companies have been doing so far to improve the performance of their websites.
But it's slow, and it's manual.
And using this evolutionary AI approach, rather than test one idea at a time or maybe a couple, our clients are testing anywhere between 10 and 50 different changes to their website funnels all at once.
And not just the individual changes.
The AI is solving what's the best combination of those changes
to achieve the goal that you set for it, higher sales, for example, higher conversions.
And so our clients are looking, you know, they're testing anywhere between a few hundred and millions of different designs.
And within a couple months, achieving, you know, 10 to 50 to sometimes, you know, 200% gains in their designs.
their core KPIs.
We launched in September.
We have about 25 paying customers, about the same number in trial.
So they range anywhere from 3,000 a month to 30,000 a month.
And so, you know, the average is sort of probably in the eight to 10.
That's, you know, the enterprises take longer.
The big guys take, you know, five or six months to get through their sales cycle.
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