Jonathan Fields

So there's something most of us have been putting off.

Maybe it's a project, a creative pursuit, a conversation, a chapter you've been meaning to write.

I mean, literally or figuratively.

And here's the thing.

You probably already know what it is.

It's been with you for a while.

You've thought about it.

Maybe you've gotten excited about it.

And still, somehow, it keeps not happening.

I have been there and I will be again.

I think most of us have.

And my guest today, an old friend, John Acuff, has spent years studying exactly this.

And he's really arrived at a take that honestly surprised me.

Procrastination, he says, is not actually a problem.

It's a solution, just not a very good one.

And when you understand what it's actually solving for, everything about how you approach the work you care most about changes.

John is a New York Times bestselling author of 11 books, including Finnish and Soundtracks, which have together sold over a million copies.

His newest is procrastination proof.

Never get stuck again.

He's also one of Inc.