Jonathan Stark

That could be something like a CTO would do, maybe a software architect, could be a product person, senior product person. You're helping the client decide what to do next. And then you hand some sort of a blueprint or diagrams or some sort of roadmap to an implementation team at the layer below you, the altitude below you. And so you've got these three layers.

That could be something like a CTO would do, maybe a software architect, could be a product person, senior product person. You're helping the client decide what to do next. And then you hand some sort of a blueprint or diagrams or some sort of roadmap to an implementation team at the layer below you, the altitude below you. And so you've got these three layers.

That could be something like a CTO would do, maybe a software architect, could be a product person, senior product person. You're helping the client decide what to do next. And then you hand some sort of a blueprint or diagrams or some sort of roadmap to an implementation team at the layer below you, the altitude below you. And so you've got these three layers.

And if you want to scale up without a team, it's easiest to do it at the highest level. where you're really selling your thinking, your expertise. You have built up a reputation that people trust to not steer them wrong. So you're helping clients decrease their risk, basically, because what they're going to do after you're done is hand off some sort of a plan to a very expensive team to build it.

And if you want to scale up without a team, it's easiest to do it at the highest level. where you're really selling your thinking, your expertise. You have built up a reputation that people trust to not steer them wrong. So you're helping clients decrease their risk, basically, because what they're going to do after you're done is hand off some sort of a plan to a very expensive team to build it.

And if you want to scale up without a team, it's easiest to do it at the highest level. where you're really selling your thinking, your expertise. You have built up a reputation that people trust to not steer them wrong. So you're helping clients decrease their risk, basically, because what they're going to do after you're done is hand off some sort of a plan to a very expensive team to build it.

In many cases, they want to de-risk that, whether it's a budgetary thing or if it's some sort of hard deadline type of thing. Maybe there's a certain window of opportunity that is going to close because Amazon or OpenAI is about to come into your space. So they're like, oh...

In many cases, they want to de-risk that, whether it's a budgetary thing or if it's some sort of hard deadline type of thing. Maybe there's a certain window of opportunity that is going to close because Amazon or OpenAI is about to come into your space. So they're like, oh...

In many cases, they want to de-risk that, whether it's a budgetary thing or if it's some sort of hard deadline type of thing. Maybe there's a certain window of opportunity that is going to close because Amazon or OpenAI is about to come into your space. So they're like, oh...

We need to do this right away so that that middle layer where you're building this stuff, it can be very high revenue, but it's not very high profit because you have to pay all these salaries. It's really an arbitrage model where you're buying hours cheap and selling them for more.

We need to do this right away so that that middle layer where you're building this stuff, it can be very high revenue, but it's not very high profit because you have to pay all these salaries. It's really an arbitrage model where you're buying hours cheap and selling them for more.

We need to do this right away so that that middle layer where you're building this stuff, it can be very high revenue, but it's not very high profit because you have to pay all these salaries. It's really an arbitrage model where you're buying hours cheap and selling them for more.

So if you want to scale up without hiring, that middle tier, the implementation tier, to me is like a transition phase. Maybe it's what you do now, but the idea is to transition up to something a little bit more strategic and advisory so that you're selling your brains and not your hands.

So if you want to scale up without hiring, that middle tier, the implementation tier, to me is like a transition phase. Maybe it's what you do now, but the idea is to transition up to something a little bit more strategic and advisory so that you're selling your brains and not your hands.

So if you want to scale up without hiring, that middle tier, the implementation tier, to me is like a transition phase. Maybe it's what you do now, but the idea is to transition up to something a little bit more strategic and advisory so that you're selling your brains and not your hands.

It's got to be the testimonials, like the actual transformations that I get from people that are in my Ditcherville community or on my mailing list. I got an email yesterday, it was over the weekend, about someone who was just like, oh, it's a longtime reader, first time I've replied.

It's got to be the testimonials, like the actual transformations that I get from people that are in my Ditcherville community or on my mailing list. I got an email yesterday, it was over the weekend, about someone who was just like, oh, it's a longtime reader, first time I've replied.

It's got to be the testimonials, like the actual transformations that I get from people that are in my Ditcherville community or on my mailing list. I got an email yesterday, it was over the weekend, about someone who was just like, oh, it's a longtime reader, first time I've replied.

I just wanted to let you know that I've been reading your list for a long time and it's just totally transformed my business. And I have a page on my site, jonathansdart.com slash testimonials. It's like, I don't know, hundreds of testimonials like that.

I just wanted to let you know that I've been reading your list for a long time and it's just totally transformed my business. And I have a page on my site, jonathansdart.com slash testimonials. It's like, I don't know, hundreds of testimonials like that.