Jonathan Swanson

you know, a limited assistant.

And so, you know, if you want to exercise more, you can go to ChatGPT and say every day, ask me if I've exercised and check in with me and give me a report card at the end of the week.

It can do that.

20 bucks a month, you'll learn how to leverage it more and more over time.

Once you have the resources for five, 10 bucks an hour, you can go to Upwork or a company like that and hire someone directly.

If you've got 3,000 bucks a month, you can work with a company like Athena where we recruit, train, manage the assistant for you.

And then if you want someone in person, it's $100,000 a year.

And then, you know, it goes up to infinity.

This billionaire that I worked with has a team of 50.

He has eight executive assistants.

The executive assistants all graduate from Princeton.

It's totally wild and crazy.

But yeah, you start small with whatever resources you've got.

Yeah, of course.

I mean, what do people ultimately want?

They want connection.

They want time with their friends.

They want time to exercise, time to learn.

And that's what gives us meaning.

And so, yeah, the most successful people I know, the happiest people I know, they're not buying things.