Joost de Valk

We talk about a lot of things.

We've invested in companies together.

I mean, we talk a lot.

I don't think he can.

And honestly, I don't think we're a good fit either because he's a very, he's a completely remote company and we're a very local company.

So we wouldn't fit.

There's culturally, I mean, we like each other and the people within the companies definitely like each other, but there's absolutely no cultural fit between the companies and how we operate.

No, there's no financial model there.

So all that has to go through Yoast.com.

Well, it takes a bit of my time out, of course.

And it'll probably mean me doing some less work here.

The good thing is we're a board of four people here at Yoast.

So we run it together with the four of us.

And we're basically peers.

we all have equity.

I was the only founder, but people slowly came on.

One of those four is my wife who basically runs the company.

And this is the smartest of the two of us.

No, so it'll, it'll impact my time here a bit, but it's not a full-time role.

I'll be spending about eight hours a week on it.