Josh Bucio

And so usually about half of that is attributed to marketing and half of that's attributed to sales, which I know you guys don't have like a huge sales team or anything built out either.

Because those two things, those drivers, marketing and having a high-performing sales team, all of a sudden, you can flip this thing on its head, right? Because you can be generating sales in a variety of different marketing methods. You could be doing organic door-to-door sales.

Because those two things, those drivers, marketing and having a high-performing sales team, all of a sudden, you can flip this thing on its head, right? Because you can be generating sales in a variety of different marketing methods. You could be doing organic door-to-door sales.

Because those two things, those drivers, marketing and having a high-performing sales team, all of a sudden, you can flip this thing on its head, right? Because you can be generating sales in a variety of different marketing methods. You could be doing organic door-to-door sales.

sales where people are going out and looking for quotes right by going door to door you can do paid advertising you come in you close it across the across the kitchen table or you do virtual i know we've talked a little bit about like virtual sales and those type of things and getting like real high ticket closers in in the room because right now your your sales department consists of who

sales where people are going out and looking for quotes right by going door to door you can do paid advertising you come in you close it across the across the kitchen table or you do virtual i know we've talked a little bit about like virtual sales and those type of things and getting like real high ticket closers in in the room because right now your your sales department consists of who

sales where people are going out and looking for quotes right by going door to door you can do paid advertising you come in you close it across the across the kitchen table or you do virtual i know we've talked a little bit about like virtual sales and those type of things and getting like real high ticket closers in in the room because right now your your sales department consists of who

Yeah, me, Josh, and we've got two other sales reps.

Yeah, me, Josh, and we've got two other sales reps.

Yeah, me, Josh, and we've got two other sales reps.

You're part lane that lead. Yeah, that's a good. And the, the, the other thing to consider here when we're talking about 10 cities is guess who doesn't scale? Me and Carter. That's right. That's right. And so, you know, although it's been easy up until this point to get $3 million in sales per location, you've had Carter and you in basically every single location. You guys don't scale, right?

You're part lane that lead. Yeah, that's a good. And the, the, the other thing to consider here when we're talking about 10 cities is guess who doesn't scale? Me and Carter. That's right. That's right. And so, you know, although it's been easy up until this point to get $3 million in sales per location, you've had Carter and you in basically every single location. You guys don't scale, right?

You're part lane that lead. Yeah, that's a good. And the, the, the other thing to consider here when we're talking about 10 cities is guess who doesn't scale? Me and Carter. That's right. That's right. And so, you know, although it's been easy up until this point to get $3 million in sales per location, you've had Carter and you in basically every single location. You guys don't scale, right?

Like your team can scale if you have good systems for recruiting and training and everything else. But The reality is, is you're not going to get the same type of production as you will from an owner that's sitting right underneath their nose. And so like, these are all things that you have to consider, especially when you're talking about like multiple locations.

Like your team can scale if you have good systems for recruiting and training and everything else. But The reality is, is you're not going to get the same type of production as you will from an owner that's sitting right underneath their nose. And so like, these are all things that you have to consider, especially when you're talking about like multiple locations.

Like your team can scale if you have good systems for recruiting and training and everything else. But The reality is, is you're not going to get the same type of production as you will from an owner that's sitting right underneath their nose. And so like, these are all things that you have to consider, especially when you're talking about like multiple locations.

But man, huge opportunity from a marketing and sales standpoint. But also this also goes back to like, I mean, all this is tied together from like creating like a five year plan and and the way that you have your your offer dialed in. Right. Because if there is not enough margin to be able to spend 20 percent on sales and marketing. You know, you don't you don't have a scalable business. Right.

But man, huge opportunity from a marketing and sales standpoint. But also this also goes back to like, I mean, all this is tied together from like creating like a five year plan and and the way that you have your your offer dialed in. Right. Because if there is not enough margin to be able to spend 20 percent on sales and marketing. You know, you don't you don't have a scalable business. Right.

But man, huge opportunity from a marketing and sales standpoint. But also this also goes back to like, I mean, all this is tied together from like creating like a five year plan and and the way that you have your your offer dialed in. Right. Because if there is not enough margin to be able to spend 20 percent on sales and marketing. You know, you don't you don't have a scalable business. Right.

And so then it goes back to, OK, what am I charging on the top line basis? Because like right now, from a percentage standpoint, you guys are charging 100 percent. You have 58 percent cogs. Right. Right. which means you have 42% gross margin, okay?