Josh Duhamel

Well, my job is the marketing side.

So I have a branded content production company called Dakota, which we've been, my partner Josh and I, for the last six years now, we've been building this company up.

And so we're sort of the in-house marketing arm for this thing.

and that's really my... Like, I'm constantly thinking about, okay, what is the look?

What is the feel?

What is our branding?

What is our messaging?

What are our pieces of content looking like?

Are we going to be super earnest?

Are we going to have a little tongue-in-cheek?

Is it going to be... And I think it's...

We're finding our voice in that and that to me is what I really love about this.

We have the medical experts that can really get into the weeds about what is the latest and greatest out there.

I'm learning, that's my job is to keep learning about what is and how do these best benefit people.

So, you know, my job is to be the guy who gets the name out there, who talks about, you know, how this can benefit your life.

We have a team of guys who are the experts in the field, Dr. Robert Lufkin, Dr. David Lawrence.

And then they've got a whole team, a whole stable of doctors underneath them that are constant.

This is what they do for a living.

They've forgotten more than I've ever learned.

know i didn't we talked about this a little bit earlier about what it is that you are going to do next as far as what what product you know i never thought about that either i was always like it'd be cool to have a tequila or you know clothing line or you know but it's just never there's nothing that ever really felt true to me until this opportunity came so i think that you know my years of