Justin Colby

And I know this is you and Mark's big passion as well is not do it, you know, or do it with everybody, not just teach everybody and say, hey, go do this thing. Right? Yeah. Um, you said something that kind of triggered a thought I had over the last week is the, the idea of like inter value, intra value versus enterprise value. Uh, a great friend of mine, Cole said that to me this week.

And I know this is you and Mark's big passion as well is not do it, you know, or do it with everybody, not just teach everybody and say, hey, go do this thing. Right? Yeah. Um, you said something that kind of triggered a thought I had over the last week is the, the idea of like inter value, intra value versus enterprise value. Uh, a great friend of mine, Cole said that to me this week.

And I was like, that is, I love to hear more about where you're going with this. Well, the value you see within yourself and respecting yourself to have your mind and your body and mindset, your body, your inner person, your faith, your belief system, in alignment with what you actually want. And that is where you usually will talk about the business side, the money side, the finance side, right?

And I was like, that is, I love to hear more about where you're going with this. Well, the value you see within yourself and respecting yourself to have your mind and your body and mindset, your body, your inner person, your faith, your belief system, in alignment with what you actually want. And that is where you usually will talk about the business side, the money side, the finance side, right?

Yep. And if you can put your intra or inter personal value in alignment with your enterprise value, the business, the finances, then you can actually achieve that. But if it's incongruent, it's going to be lopsided, right? So if you only focus on business and money, you might make a whole ton of money, but you might be overweight, overworked, stressed out, impatient. No relationships.

Yep. And if you can put your intra or inter personal value in alignment with your enterprise value, the business, the finances, then you can actually achieve that. But if it's incongruent, it's going to be lopsided, right? So if you only focus on business and money, you might make a whole ton of money, but you might be overweight, overworked, stressed out, impatient. No relationships.

So let's talk about how you bring that to the table for Joe Holm by our franchisees.

So let's talk about how you bring that to the table for Joe Holm by our franchisees.

Audiobooks are my thing. Like on the way here, I will tell you I listened to two just because I want to highlight this. Right. Brand it like Serhant. Yeah. Because I think he is our generational branding genius. Okay. Okay. So I'm like, what does he have to say about this? Brilliant book, by the way, if you guys care about brand. Yeah. Brilliant book. And then the, what was it? Undo.

Audiobooks are my thing. Like on the way here, I will tell you I listened to two just because I want to highlight this. Right. Brand it like Serhant. Yeah. Because I think he is our generational branding genius. Okay. Okay. So I'm like, what does he have to say about this? Brilliant book, by the way, if you guys care about brand. Yeah. Brilliant book. And then the, what was it? Undo.

I'll look at it right now. But basically, if things aren't working, how do you change? Yeah. I think it's called Undo. Okay. I'll get it on my book. Anyways, because I'm always looking to...

I'll look at it right now. But basically, if things aren't working, how do you change? Yeah. I think it's called Undo. Okay. I'll get it on my book. Anyways, because I'm always looking to...

reset is another book reset reset and things aren't going the way you're trying to make them go how do you actually press reset so you can achieve what you want yeah by dan heath he's already a three-time best-selling author right like yeah the great people are always trying to learn always trying to learn warren buffett i would consider him already a great a great a great still spends eight hours a day reading isn't that well now it's because you have nothing else to do

reset is another book reset reset and things aren't going the way you're trying to make them go how do you actually press reset so you can achieve what you want yeah by dan heath he's already a three-time best-selling author right like yeah the great people are always trying to learn always trying to learn warren buffett i would consider him already a great a great a great still spends eight hours a day reading isn't that well now it's because you have nothing else to do

But it's an investment. You know, I'm going to say something you already know, but it's an investment, right? So I wake up every day at five so I can get to the gym. You have four kids, I have two. I have to wake up at five because of what you just said. That's right. So I know Justin doesn't get any gym time or get to focus on Justin time or sit in silence because we never get that. No.

But it's an investment. You know, I'm going to say something you already know, but it's an investment, right? So I wake up every day at five so I can get to the gym. You have four kids, I have two. I have to wake up at five because of what you just said. That's right. So I know Justin doesn't get any gym time or get to focus on Justin time or sit in silence because we never get that. No.

If I don't wake up before everyone else, I know that to be true because by the time my day is done, I'm zapped. Yeah. So now what now? Where's my gym time? Where's my focus time? And it's an investment in the cost. I don't want to pay the cost of whatever. That's even the wrong word. That's already the broken mentality thinking about it.

If I don't wake up before everyone else, I know that to be true because by the time my day is done, I'm zapped. Yeah. So now what now? Where's my gym time? Where's my focus time? And it's an investment in the cost. I don't want to pay the cost of whatever. That's even the wrong word. That's already the broken mentality thinking about it.

It's the investment in yourself because the age old saying is you have to fill up your cup first to be able to pour into others. Right. And so that is an investment in yourself. That's right. All else. That's right. As you know, accurate data and meaningful conversations with sellers drive revenue in real estate. If you can't reach the right homeowner or property, nothing really matters.

It's the investment in yourself because the age old saying is you have to fill up your cup first to be able to pour into others. Right. And so that is an investment in yourself. That's right. All else. That's right. As you know, accurate data and meaningful conversations with sellers drive revenue in real estate. If you can't reach the right homeowner or property, nothing really matters.