Justin Colby

Would be able to hold yourself accountable. I don't know. I would tell you accountability is probably the hardest thing to hold yourself accountable for, right? Like you need to write shit down on the mirror. Sticky note or one of those markers, like a whiteboard marker and hold yourself accountable because every day if you look in the mirror and all of you look at that mirror,

You'll at least remind yourself you got to do this thing or this is the most important thing. If you haven't heard me say this, I'll say it one more time. There's the big six. Write it down. The big six. Three non-negotiables, three must-dos. Maybe every night you go into that bathroom mirror and you write down the three non-negotiables for tomorrow and the three most important things.

You'll at least remind yourself you got to do this thing or this is the most important thing. If you haven't heard me say this, I'll say it one more time. There's the big six. Write it down. The big six. Three non-negotiables, three must-dos. Maybe every night you go into that bathroom mirror and you write down the three non-negotiables for tomorrow and the three most important things.

Three non-negotiables are exactly that, totally non-negotiable. If you can't get to the most important, they get pushed in the next day, they turn into your non-negotiables. Pretty self-explanatory. But accountability for this is going to be huge. And I tell you to be a part of a community that can hold you accountable. Because the easiest thing for us to do, it's the same old, same old, right?

Three non-negotiables are exactly that, totally non-negotiable. If you can't get to the most important, they get pushed in the next day, they turn into your non-negotiables. Pretty self-explanatory. But accountability for this is going to be huge. And I tell you to be a part of a community that can hold you accountable. Because the easiest thing for us to do, it's the same old, same old, right?

New Year starts, people get all fired up. Oh, I'm going to change my body and my life and my fitness, blah. I'm going to go to the gym. By the way, I was on the gym yesterday and today. There was less people at the gym in the last two days, the first and the second, than I've seen essentially as long as I can remember. And I don't know if it's because everyone's on vacation.

New Year starts, people get all fired up. Oh, I'm going to change my body and my life and my fitness, blah. I'm going to go to the gym. By the way, I was on the gym yesterday and today. There was less people at the gym in the last two days, the first and the second, than I've seen essentially as long as I can remember. And I don't know if it's because everyone's on vacation.

Or just there's not as many people doing this whole bullshit, oh, I'm going to go change my life as there used to be, right? But kind of a side note, very funny to think about. But the reality is that's why most people by day 30, they're not even going to the gym anymore. Accountability is very difficult. So I tell you to hire a coach. And even cheaper, go to reilive.co.

Or just there's not as many people doing this whole bullshit, oh, I'm going to go change my life as there used to be, right? But kind of a side note, very funny to think about. But the reality is that's why most people by day 30, they're not even going to the gym anymore. Accountability is very difficult. So I tell you to hire a coach. And even cheaper, go to reilive.co.

Get involved in my community. Let's do deals together, but be held accountable. Right, get a coach, get a fitness coach, get a real estate coach. I don't do it often, but if you want to talk about one-on-one coaching, I'm happy to talk about it. We can figure it out if it's going to be a good fit. Don't sit there and not hold yourself accountable for the change that needs to be made.

Get involved in my community. Let's do deals together, but be held accountable. Right, get a coach, get a fitness coach, get a real estate coach. I don't do it often, but if you want to talk about one-on-one coaching, I'm happy to talk about it. We can figure it out if it's going to be a good fit. Don't sit there and not hold yourself accountable for the change that needs to be made.

Don't sit there and not hold yourself not accountable to collaborate with the people that you need to collaborate with. I'm a part of two masterminds every year. Those two masterminds combined are almost $100,000. It's a lot of money to spend, but guess what? I have a lot of collaboration with masterminds.

Don't sit there and not hold yourself not accountable to collaborate with the people that you need to collaborate with. I'm a part of two masterminds every year. Those two masterminds combined are almost $100,000. It's a lot of money to spend, but guess what? I have a lot of collaboration with masterminds.

A lot of people in my Rolodex have a lot of opportunities that come out because of these masterminds. And so I'd tell you guys the accountability of what you need to do, how you need to do it. This is the missing link, everybody. Because too many people do not understand how to hold themselves truly accountable because there's no repercussion.

A lot of people in my Rolodex have a lot of opportunities that come out because of these masterminds. And so I'd tell you guys the accountability of what you need to do, how you need to do it. This is the missing link, everybody. Because too many people do not understand how to hold themselves truly accountable because there's no repercussion.

If you're going to hold yourself accountable and then not punish yourself for not doing the thing you need to do, then you're not going to be able to be good at it. You're not going to be a good accountability partner to yourself. So find someone else, right? And what I'll tell you is people pay attention to what they pay for.

If you're going to hold yourself accountable and then not punish yourself for not doing the thing you need to do, then you're not going to be able to be good at it. You're not going to be a good accountability partner to yourself. So find someone else, right? And what I'll tell you is people pay attention to what they pay for.

So if it's fitness, if it's real estate, if it's business, hire a coach because you will pay attention because you cut a check to do it. And then still, and still some people don't do it. But that is the closest thing to be able to give you guys that accountability that you probably need. Now, again, this is 2025. This is a brand new year. This is a new chapter. It is a blank page.

So if it's fitness, if it's real estate, if it's business, hire a coach because you will pay attention because you cut a check to do it. And then still, and still some people don't do it. But that is the closest thing to be able to give you guys that accountability that you probably need. Now, again, this is 2025. This is a brand new year. This is a new chapter. It is a blank page.

Think that through a little bit. Really. Don't leave this episode and just, all right, Justin, that was nice. That was good. Change, collaborate, accountability. Got it. No, no, no, no. Like, what does this year mean to you? Are you ready to go into the trenches? Are you ready for war? Right? Are you ready to fight? Are you ready to make change?