Menu
Sign In Search Podcasts Libraries Charts People & Topics Add Podcast API Blog Pricing

Keith Coleman

πŸ‘€ Speaker
86 total appearances

Appearances Over Time

Podcast Appearances

TED Talks Daily
How Community Notes reduce viral misinformation | Keith Coleman, Jay Baxter

You can download the real data, the community notes and ratings, run the code on the data to verify that there's no funny business that we're doing on our end, like there's no override button.

TED Talks Daily
How Community Notes reduce viral misinformation | Keith Coleman, Jay Baxter

So it's really by the people.

TED Talks Daily
How Community Notes reduce viral misinformation | Keith Coleman, Jay Baxter

Yeah, so this is a real example of a community note we're looking at.

TED Talks Daily
How Community Notes reduce viral misinformation | Keith Coleman, Jay Baxter

So basically here the post on the left is about Iran and it's saying the USS Lincoln has been damaged and there's casualties.

TED Talks Daily
How Community Notes reduce viral misinformation | Keith Coleman, Jay Baxter

But actually the image is AI generated.

TED Talks Daily
How Community Notes reduce viral misinformation | Keith Coleman, Jay Baxter

So this thing on the right here that says readers added context, they thought people might want to know, that's a community note.

TED Talks Daily
How Community Notes reduce viral misinformation | Keith Coleman, Jay Baxter

And what it's doing there is it's actually giving a lot of specific details about what's wrong in the image.

TED Talks Daily
How Community Notes reduce viral misinformation | Keith Coleman, Jay Baxter

And it turns out that that level of detail that it goes into is a big reason why people on both sides of the political spectrum actually trust community notes more than a generic misinfo warning.

TED Talks Daily
How Community Notes reduce viral misinformation | Keith Coleman, Jay Baxter

The way these get here in the first place is they're actually written by a regular user, a community notes contributor.

TED Talks Daily
How Community Notes reduce viral misinformation | Keith Coleman, Jay Baxter

And before they show on the platform to everyone and attach on the post, they are rated helpful by people from different perspectives.

TED Talks Daily
How Community Notes reduce viral misinformation | Keith Coleman, Jay Baxter

So they're not shown unless that happens.

TED Talks Daily
How Community Notes reduce viral misinformation | Keith Coleman, Jay Baxter

Another quick thing to call out is actually a lot of the best notes are not just fact checks.

TED Talks Daily
How Community Notes reduce viral misinformation | Keith Coleman, Jay Baxter

They can add context to posts that are correct but otherwise misleading.

TED Talks Daily
How Community Notes reduce viral misinformation | Keith Coleman, Jay Baxter

Yeah, it's a really good question, and it's one we got all the time getting started, but the reality is people do trust Community Notes on both sides of the political spectrum, and I think there's a couple big reasons why.

TED Talks Daily
How Community Notes reduce viral misinformation | Keith Coleman, Jay Baxter

One is the process behind it.

TED Talks Daily
How Community Notes reduce viral misinformation | Keith Coleman, Jay Baxter

So it's totally open, transparent, verifiable.

TED Talks Daily
How Community Notes reduce viral misinformation | Keith Coleman, Jay Baxter

You can actually, and this is pretty wild in the world of social media, you can actually download the real algorithm code that runs in production

TED Talks Daily
How Community Notes reduce viral misinformation | Keith Coleman, Jay Baxter

You can download the real data, the community notes and ratings, run the code on the data to verify that there's no funny business that we're doing on our end.

TED Talks Daily
How Community Notes reduce viral misinformation | Keith Coleman, Jay Baxter

There's no override button.

TED Talks Daily
How Community Notes reduce viral misinformation | Keith Coleman, Jay Baxter

So it's really by the people.

← Previous Page 1 of 5 Next β†’