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Kelly Roach

πŸ‘€ Speaker
2579 total appearances

Appearances Over Time

Podcast Appearances

Young and Profiting with Hala Taha
Kelly Roach: The 5 Pillars of Conviction Marketing | Marketing | YAPClassic

And when you think about that, usually in any really tight-knit community, there's something that people are raging against and there's something that people are fighting for. Right. And so what you want to think about is what's the common language that you're going to create, that you're going to get everyone to kind of use and operate with.

Young and Profiting with Hala Taha
Kelly Roach: The 5 Pillars of Conviction Marketing | Marketing | YAPClassic

And when you think about that, usually in any really tight-knit community, there's something that people are raging against and there's something that people are fighting for. Right. And so what you want to think about is what's the common language that you're going to create, that you're going to get everyone to kind of use and operate with.

Young and Profiting with Hala Taha
Kelly Roach: The 5 Pillars of Conviction Marketing | Marketing | YAPClassic

And when you think about that, usually in any really tight-knit community, there's something that people are raging against and there's something that people are fighting for. Right. And so what you want to think about is what's the common language that you're going to create, that you're going to get everyone to kind of use and operate with.

Young and Profiting with Hala Taha
Kelly Roach: The 5 Pillars of Conviction Marketing | Marketing | YAPClassic

And when you think about that, usually in any really tight-knit community, there's something that people are raging against and there's something that people are fighting for. Right. And so what you want to think about is what's the common language that you're going to create, that you're going to get everyone to kind of use and operate with.

Young and Profiting with Hala Taha
Kelly Roach: The 5 Pillars of Conviction Marketing | Marketing | YAPClassic

So it's like we have this thing between us that is common and sacred. What is it that you're going to be rallying against and what is it that you're going to be fighting for? And again, we're not rallying against people. We're not discouraging other brands. Right. We're playing nice in the sandbox, you know. But you have to understand what it is that you're trying to create a distinction around.

Young and Profiting with Hala Taha
Kelly Roach: The 5 Pillars of Conviction Marketing | Marketing | YAPClassic

So it's like we have this thing between us that is common and sacred. What is it that you're going to be rallying against and what is it that you're going to be fighting for? And again, we're not rallying against people. We're not discouraging other brands. Right. We're playing nice in the sandbox, you know. But you have to understand what it is that you're trying to create a distinction around.

Young and Profiting with Hala Taha
Kelly Roach: The 5 Pillars of Conviction Marketing | Marketing | YAPClassic

So it's like we have this thing between us that is common and sacred. What is it that you're going to be rallying against and what is it that you're going to be fighting for? And again, we're not rallying against people. We're not discouraging other brands. Right. We're playing nice in the sandbox, you know. But you have to understand what it is that you're trying to create a distinction around.

Young and Profiting with Hala Taha
Kelly Roach: The 5 Pillars of Conviction Marketing | Marketing | YAPClassic

So it's like we have this thing between us that is common and sacred. What is it that you're going to be rallying against and what is it that you're going to be fighting for? And again, we're not rallying against people. We're not discouraging other brands. Right. We're playing nice in the sandbox, you know. But you have to understand what it is that you're trying to create a distinction around.

Young and Profiting with Hala Taha
Kelly Roach: The 5 Pillars of Conviction Marketing | Marketing | YAPClassic

So it's like we have this thing between us that is common and sacred. What is it that you're going to be rallying against and what is it that you're going to be fighting for? And again, we're not rallying against people. We're not discouraging other brands. Right. We're playing nice in the sandbox, you know. But you have to understand what it is that you're trying to create a distinction around.

Young and Profiting with Hala Taha
Kelly Roach: The 5 Pillars of Conviction Marketing | Marketing | YAPClassic

So it's like we have this thing between us that is common and sacred. What is it that you're going to be rallying against and what is it that you're going to be fighting for? And again, we're not rallying against people. We're not discouraging other brands. Right. We're playing nice in the sandbox, you know. But you have to understand what it is that you're trying to create a distinction around.

Young and Profiting with Hala Taha
Kelly Roach: The 5 Pillars of Conviction Marketing | Marketing | YAPClassic

So it's like we have this thing between us that is common and sacred. What is it that you're going to be rallying against and what is it that you're going to be fighting for? And again, we're not rallying against people. We're not discouraging other brands. Right. We're playing nice in the sandbox, you know. But you have to understand what it is that you're trying to create a distinction around.

Young and Profiting with Hala Taha
Kelly Roach: The 5 Pillars of Conviction Marketing | Marketing | YAPClassic

So it's like we have this thing between us that is common and sacred. What is it that you're going to be rallying against and what is it that you're going to be fighting for? And again, we're not rallying against people. We're not discouraging other brands. Right. We're playing nice in the sandbox, you know. But you have to understand what it is that you're trying to create a distinction around.

Young and Profiting with Hala Taha
Kelly Roach: The 5 Pillars of Conviction Marketing | Marketing | YAPClassic

So it's like we have this thing between us that is common and sacred. What is it that you're going to be rallying against and what is it that you're going to be fighting for? And again, we're not rallying against people. We're not discouraging other brands. Right. We're playing nice in the sandbox, you know. But you have to understand what it is that you're trying to create a distinction around.

Young and Profiting with Hala Taha
Kelly Roach: The 5 Pillars of Conviction Marketing | Marketing | YAPClassic

So it's like we have this thing between us that is common and sacred. What is it that you're going to be rallying against and what is it that you're going to be fighting for? And again, we're not rallying against people. We're not discouraging other brands. Right. We're playing nice in the sandbox, you know. But you have to understand what it is that you're trying to create a distinction around.

Young and Profiting with Hala Taha
Kelly Roach: The 5 Pillars of Conviction Marketing | Marketing | YAPClassic

You have to be really, really clear. When I launched the live launch method and I started teaching that, What I really was rallying people against was the complexity of technology. I said, look, I'm going to teach you how to launch from your phone with no tech tools, no slides, no outside tech team, no pre-recording, none of that stuff.

Young and Profiting with Hala Taha
Kelly Roach: The 5 Pillars of Conviction Marketing | Marketing | YAPClassic

You have to be really, really clear. When I launched the live launch method and I started teaching that, What I really was rallying people against was the complexity of technology. I said, look, I'm going to teach you how to launch from your phone with no tech tools, no slides, no outside tech team, no pre-recording, none of that stuff.

Young and Profiting with Hala Taha
Kelly Roach: The 5 Pillars of Conviction Marketing | Marketing | YAPClassic

You have to be really, really clear. When I launched the live launch method and I started teaching that, What I really was rallying people against was the complexity of technology. I said, look, I'm going to teach you how to launch from your phone with no tech tools, no slides, no outside tech team, no pre-recording, none of that stuff.

Young and Profiting with Hala Taha
Kelly Roach: The 5 Pillars of Conviction Marketing | Marketing | YAPClassic

You have to be really, really clear. When I launched the live launch method and I started teaching that, What I really was rallying people against was the complexity of technology. I said, look, I'm going to teach you how to launch from your phone with no tech tools, no slides, no outside tech team, no pre-recording, none of that stuff.

Young and Profiting with Hala Taha
Kelly Roach: The 5 Pillars of Conviction Marketing | Marketing | YAPClassic

You have to be really, really clear. When I launched the live launch method and I started teaching that, What I really was rallying people against was the complexity of technology. I said, look, I'm going to teach you how to launch from your phone with no tech tools, no slides, no outside tech team, no pre-recording, none of that stuff.

Young and Profiting with Hala Taha
Kelly Roach: The 5 Pillars of Conviction Marketing | Marketing | YAPClassic

You have to be really, really clear. When I launched the live launch method and I started teaching that, What I really was rallying people against was the complexity of technology. I said, look, I'm going to teach you how to launch from your phone with no tech tools, no slides, no outside tech team, no pre-recording, none of that stuff.