Kendra Scott
👤 SpeakerAppearances Over Time
Podcast Appearances
It's one of my favorite things to say.
You've got to be disruptive.
So if you're doing high-end fine jewelry, you have to have your own unique fingerprint on it.
You are what makes it great.
Your personal brand, who you are, your aesthetic.
So be you.
Don't try to be all the jewelry brands that are, you know.
out there, you have to be you.
And you have to be doing something different, unique, and bringing something to a customer that nobody else is offering her.
So that's the most important thing.
Whether that's through experience, whether that's through product, whatever it might be.
It could be a combination.
For us, it's a combination of all of those things.
Like the experience has to be amazing.
on wherever she's shopping.
The product has to be amazing.
So I think about it from a customer perspective.
I think about the shopping experience at Tiffany's.
I love Tiffany's.
I mean, who doesn't?