Kevin Van Valkenburg

coming off 19 in 2020, was a fall Masters.

Everyone thought that was Rory's best chance, like a fall Masters, Tigers the defending champion, and Rory was awful in the first round and ended up missing the cut.

So it's just kind of...

I don't know.

I think that some perspective would be good in the sense, like you can enjoy the ceremony of it.

He's always said, I don't want to be a ceremonial golfer, but there is kind of a ceremony and it is kind of a, an aura of watching him play around there.

I fell for it the first few times that I, you know, was there and he was there, but I just do think it would be healthier for the game if we sort of

put him into a different category of like, oh, it'd be fun.

Boy, it'd be a miracle.

But zero expectations for this anymore.

Like not even like an outside expectations chance.

And he is such a driver of interest and has been for a long time.

I think it's a little bit less than it used to be, but it's still going to be like a lot of casual fans.

That's what they want.

They want to tune in.

And see him on the featured groups.

They don't want to see some of the younger players because they're casuals and that's just what they're drawn to.

Yeah, that's true.

And I think I've found even from our own SEO stuff, I've written tiger pieces when his 50th birthday came around that I thought would ripple across the internet, and they didn't quite the way that I thought they might.

And so I do think that there's a little bit less