Kian Graham
๐ค SpeakerAppearances Over Time
Podcast Appearances
No, they have traffic from all over the world.
They're based in Europe.
So before they were running Google AdSense to monetize their ad inventory.
And then we started working with them.
We've replaced their technology with our auction technology.
And rather than
Google just competing for their ad inventory.
We created this auction where Google competes against Facebook, Amazon, Index Exchange, all these different bidders.
Our technology chooses the highest bidder and places the advertiser in the ad placement.
And we do that for hundreds of millions, sometimes billions of ad impressions.
And that creates a large revenue increases.
And we take a revenue share of that.
Yeah.
All over the world.
100% remote.
We were always remote.
The division from the beginning was to go remote.
It was me for the first three years, and the reason I started the business was to live a location and schedule-free lifestyle.
A lot of the others are in ad optimization, kind of like customer success.
working directly with them, account reps, doing ad optimization for them, helping them with their in-house ad operations teams to make sure that they get the most out of our technology and ultimately hit their ad revenue goals.