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Kian Graham

๐Ÿ‘ค Speaker
187 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
MonetizeMore Bootstrapped to $5m Run Rate in AdTech Space

For professional, that's 10 million page views per month.

SaaS Interviews with CEOs, Startups, Founders
MonetizeMore Bootstrapped to $5m Run Rate in AdTech Space

And for premium, it's 20 million page views per month.

SaaS Interviews with CEOs, Startups, Founders
MonetizeMore Bootstrapped to $5m Run Rate in AdTech Space

Typically, the baseline is between 15% and 20%.

SaaS Interviews with CEOs, Startups, Founders
MonetizeMore Bootstrapped to $5m Run Rate in AdTech Space

In ad tech, things are negotiable, so...

SaaS Interviews with CEOs, Startups, Founders
MonetizeMore Bootstrapped to $5m Run Rate in AdTech Space

the larger track volume makes it more negotiable.

SaaS Interviews with CEOs, Startups, Founders
MonetizeMore Bootstrapped to $5m Run Rate in AdTech Space

Yeah, yeah, for sure.

SaaS Interviews with CEOs, Startups, Founders
MonetizeMore Bootstrapped to $5m Run Rate in AdTech Space

Some really push on the revenue share side.

SaaS Interviews with CEOs, Startups, Founders
MonetizeMore Bootstrapped to $5m Run Rate in AdTech Space

You know, negotiation is really important in our industry.

SaaS Interviews with CEOs, Startups, Founders
MonetizeMore Bootstrapped to $5m Run Rate in AdTech Space

However, you know, we compete with quality.

SaaS Interviews with CEOs, Startups, Founders
MonetizeMore Bootstrapped to $5m Run Rate in AdTech Space

You know, I spoke about our auction technology, our reporting platform.

SaaS Interviews with CEOs, Startups, Founders
MonetizeMore Bootstrapped to $5m Run Rate in AdTech Space

We have other tools that are not offered by our competitors.

SaaS Interviews with CEOs, Startups, Founders
MonetizeMore Bootstrapped to $5m Run Rate in AdTech Space

And that's really what we bring to the table is that quality.

SaaS Interviews with CEOs, Startups, Founders
MonetizeMore Bootstrapped to $5m Run Rate in AdTech Space

We're a product led business.

SaaS Interviews with CEOs, Startups, Founders
MonetizeMore Bootstrapped to $5m Run Rate in AdTech Space

And, you know, we want to compete on quality rather than price.

SaaS Interviews with CEOs, Startups, Founders
MonetizeMore Bootstrapped to $5m Run Rate in AdTech Space

That was last month.

SaaS Interviews with CEOs, Startups, Founders
MonetizeMore Bootstrapped to $5m Run Rate in AdTech Space

Of those, we had a sell through of 26%.

SaaS Interviews with CEOs, Startups, Founders
MonetizeMore Bootstrapped to $5m Run Rate in AdTech Space

So that would give about like 40.

SaaS Interviews with CEOs, Startups, Founders
MonetizeMore Bootstrapped to $5m Run Rate in AdTech Space

Yeah, things are really popping.

SaaS Interviews with CEOs, Startups, Founders
MonetizeMore Bootstrapped to $5m Run Rate in AdTech Space

It might be pandemic and the pie definitely shrunk during the pandemic.

SaaS Interviews with CEOs, Startups, Founders
MonetizeMore Bootstrapped to $5m Run Rate in AdTech Space

However, we've really hit our stride.