Kimbal Musk

Do something different. What do you have to say? But also part of it is if you're in the world of food as an art form and you want to go open up another barbecue joint, you kind of want to prove yourself. Like I deserve to have a barbecue joint in this town. I know this is one of the holy grails of barbecue.

And people will follow you like they're following a musician or they're following an artist. And they are excited to... To see what your version is and how well you can pull it off. It's like, it's actually, that's what I love. That's what I mean by like a city with a food culture. Austin has that.

And people will follow you like they're following a musician or they're following an artist. And they are excited to... To see what your version is and how well you can pull it off. It's like, it's actually, that's what I love. That's what I mean by like a city with a food culture. Austin has that.

And people will follow you like they're following a musician or they're following an artist. And they are excited to... To see what your version is and how well you can pull it off. It's like, it's actually, that's what I love. That's what I mean by like a city with a food culture. Austin has that.

Our restaurant in Boulder, the kitchen, is 20 years old. We're very well known, very well respected, and we do have to live up to the name. I think that our restaurant lives up to its name in not just the food. It's like you walk in and you feel the restaurant, and that is also something we've just done naturally. The space is a 120-year-old building. It used to be a brothel, and it was a

Our restaurant in Boulder, the kitchen, is 20 years old. We're very well known, very well respected, and we do have to live up to the name. I think that our restaurant lives up to its name in not just the food. It's like you walk in and you feel the restaurant, and that is also something we've just done naturally. The space is a 120-year-old building. It used to be a brothel, and it was a

Our restaurant in Boulder, the kitchen, is 20 years old. We're very well known, very well respected, and we do have to live up to the name. I think that our restaurant lives up to its name in not just the food. It's like you walk in and you feel the restaurant, and that is also something we've just done naturally. The space is a 120-year-old building. It used to be a brothel, and it was a

bookstore, like storied history. This was a mining town, right? So back in the 1800s, this was built late 1800s. That sort of Brussels, that was a thing. And so there's an actual tunnel in the basement that goes to the local hotel that would be used for going back and forth between the hotel and the brothel without people knowing.

bookstore, like storied history. This was a mining town, right? So back in the 1800s, this was built late 1800s. That sort of Brussels, that was a thing. And so there's an actual tunnel in the basement that goes to the local hotel that would be used for going back and forth between the hotel and the brothel without people knowing.

bookstore, like storied history. This was a mining town, right? So back in the 1800s, this was built late 1800s. That sort of Brussels, that was a thing. And so there's an actual tunnel in the basement that goes to the local hotel that would be used for going back and forth between the hotel and the brothel without people knowing.

And the tunnel is now concreted up, but you can go about 20, 30 feet into the tunnel. But you go into the space and it's actually an old space, so you feel like it's been there forever.

And the tunnel is now concreted up, but you can go about 20, 30 feet into the tunnel. But you go into the space and it's actually an old space, so you feel like it's been there forever.

And the tunnel is now concreted up, but you can go about 20, 30 feet into the tunnel. But you go into the space and it's actually an old space, so you feel like it's been there forever.

Yeah. So 2010, I was 37. I had opened the restaurant in 2004, and I had loved the restaurant world, loved it. But I didn't really want to grow a restaurant company. That wasn't my goal. And so I went back into technology, and I had gone from something that I love to something that I like. For me, it was like chewing sawdust every day.

Yeah. So 2010, I was 37. I had opened the restaurant in 2004, and I had loved the restaurant world, loved it. But I didn't really want to grow a restaurant company. That wasn't my goal. And so I went back into technology, and I had gone from something that I love to something that I like. For me, it was like chewing sawdust every day.

Yeah. So 2010, I was 37. I had opened the restaurant in 2004, and I had loved the restaurant world, loved it. But I didn't really want to grow a restaurant company. That wasn't my goal. And so I went back into technology, and I had gone from something that I love to something that I like. For me, it was like chewing sawdust every day.

I just couldn't believe that I had gone from, that had changed my life, I had gone back into technology. And now I do do work in technology and I do love it, but I found a better relationship with it. But I was really, really unhappy. From the outside, I was a sort of CEO of a startup, but from the inside, I was just very unhappy.

I just couldn't believe that I had gone from, that had changed my life, I had gone back into technology. And now I do do work in technology and I do love it, but I found a better relationship with it. But I was really, really unhappy. From the outside, I was a sort of CEO of a startup, but from the inside, I was just very unhappy.

I just couldn't believe that I had gone from, that had changed my life, I had gone back into technology. And now I do do work in technology and I do love it, but I found a better relationship with it. But I was really, really unhappy. From the outside, I was a sort of CEO of a startup, but from the inside, I was just very unhappy.

And I was in Jackson Hole, and I was doing these very aggressive snowboard runs, and I'm, at the time, a pretty good aggressive snowboarder. And I remember saying to myself, look, I've got kids. I need to chill on this. The next day was Valentine's Day. Tomorrow's Valentine's Day. I'm just going to have a nice day with the family and my wife at the time.