Menu
Sign In Search Podcasts Libraries Charts People & Topics Add Podcast API Blog Pricing

Kimberly Becker

๐Ÿ‘ค Speaker
80 total appearances

Appearances Over Time

Podcast Appearances

How I Built This with Guy Raz
Advice Line with Tim Ferriss (August 2025)

We're trying to bring style, fashion forward, sort of whatever was on the Paris runways so that it's not dumbed down.

How I Built This with Guy Raz
Advice Line with Tim Ferriss (August 2025)

It's not timeless.

How I Built This with Guy Raz
Advice Line with Tim Ferriss (August 2025)

It's not shapeless.

How I Built This with Guy Raz
Advice Line with Tim Ferriss (August 2025)

So I launched in October, 2023.

How I Built This with Guy Raz
Advice Line with Tim Ferriss (August 2025)

So I'm quite new.

How I Built This with Guy Raz
Advice Line with Tim Ferriss (August 2025)

And from year one to year two, we've doubled our sales.

How I Built This with Guy Raz
Advice Line with Tim Ferriss (August 2025)

I sell direct to consumer on my website, but really primarily I'm doing this all in person.

How I Built This with Guy Raz
Advice Line with Tim Ferriss (August 2025)

Basically.

How I Built This with Guy Raz
Advice Line with Tim Ferriss (August 2025)

At the end of this year, I believe we'll be at 75,000 in sales.

How I Built This with Guy Raz
Advice Line with Tim Ferriss (August 2025)

So we're slow and steady here.

How I Built This with Guy Raz
Advice Line with Tim Ferriss (August 2025)

Okay.

How I Built This with Guy Raz
Advice Line with Tim Ferriss (August 2025)

So I want to shift away from an inventory model to a pre-order model.

How I Built This with Guy Raz
Advice Line with Tim Ferriss (August 2025)

Yeah, so being a small, sustainable indie brand, we can't compete with the huge corporations that massively overproduce and then deeply discount and unload at the end of the season.

How I Built This with Guy Raz
Advice Line with Tim Ferriss (August 2025)

It doesn't work for us financially, and it's also just not sustainable.

How I Built This with Guy Raz
Advice Line with Tim Ferriss (August 2025)

It's not good for the earth to be doing it that way.

How I Built This with Guy Raz
Advice Line with Tim Ferriss (August 2025)

However, the U.S.

How I Built This with Guy Raz
Advice Line with Tim Ferriss (August 2025)

population isn't so game to wait five, six, seven weeks for a garment.

How I Built This with Guy Raz
Advice Line with Tim Ferriss (August 2025)

So the idea of pre-order is that we actually โ€“

How I Built This with Guy Raz
Advice Line with Tim Ferriss (August 2025)

take the orders and then manufacture what's ordered.

How I Built This with Guy Raz
Advice Line with Tim Ferriss (August 2025)

So my question is sort of twofold.