Kimberly Becker
๐ค SpeakerAppearances Over Time
Podcast Appearances
We're trying to bring style, fashion forward, sort of whatever was on the Paris runways so that it's not dumbed down.
It's not timeless.
It's not shapeless.
So I launched in October, 2023.
So I'm quite new.
And from year one to year two, we've doubled our sales.
I sell direct to consumer on my website, but really primarily I'm doing this all in person.
Basically.
At the end of this year, I believe we'll be at 75,000 in sales.
So we're slow and steady here.
Okay.
So I want to shift away from an inventory model to a pre-order model.
Yeah, so being a small, sustainable indie brand, we can't compete with the huge corporations that massively overproduce and then deeply discount and unload at the end of the season.
It doesn't work for us financially, and it's also just not sustainable.
It's not good for the earth to be doing it that way.
However, the U.S.
population isn't so game to wait five, six, seven weeks for a garment.
So the idea of pre-order is that we actually โ
take the orders and then manufacture what's ordered.
So my question is sort of twofold.