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Konark Sharma

๐Ÿ‘ค Speaker
138 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
Founder Invests $20k Personally, Now $36k MRR, 6 CPG Brand Customers Using for Sampling

Pretty close to that now.

SaaS Interviews with CEOs, Startups, Founders
Founder Invests $20k Personally, Now $36k MRR, 6 CPG Brand Customers Using for Sampling

Absolutely.

SaaS Interviews with CEOs, Startups, Founders
Founder Invests $20k Personally, Now $36k MRR, 6 CPG Brand Customers Using for Sampling

Absolutely, Nathan.

SaaS Interviews with CEOs, Startups, Founders
Founder Invests $20k Personally, Now $36k MRR, 6 CPG Brand Customers Using for Sampling

FMCG is fast moving consumer goods.

SaaS Interviews with CEOs, Startups, Founders
Founder Invests $20k Personally, Now $36k MRR, 6 CPG Brand Customers Using for Sampling

So essentially, it's an abbreviation for, you know, all the products that let's say, drinks, all the products that you use in regular days, but are consumed at a very rapid rate.

SaaS Interviews with CEOs, Startups, Founders
Founder Invests $20k Personally, Now $36k MRR, 6 CPG Brand Customers Using for Sampling

So things like chips, you know, makeup, you know, beauty products, like, you know, self care products, shampoo, all of these products essentially get categorized under FMCG.

SaaS Interviews with CEOs, Startups, Founders
Founder Invests $20k Personally, Now $36k MRR, 6 CPG Brand Customers Using for Sampling

I think in India and in the Asian region, we call it FMCG.

SaaS Interviews with CEOs, Startups, Founders
Founder Invests $20k Personally, Now $36k MRR, 6 CPG Brand Customers Using for Sampling

You call it CPG, right?

SaaS Interviews with CEOs, Startups, Founders
Founder Invests $20k Personally, Now $36k MRR, 6 CPG Brand Customers Using for Sampling

Essentially, I think the terms are broadly the same.

SaaS Interviews with CEOs, Startups, Founders
Founder Invests $20k Personally, Now $36k MRR, 6 CPG Brand Customers Using for Sampling

Yes, it's the FMCG brand that pays us typically to distribute the products.

SaaS Interviews with CEOs, Startups, Founders
Founder Invests $20k Personally, Now $36k MRR, 6 CPG Brand Customers Using for Sampling

So our monetization is slightly different right now because while we are a SaaS company, we have to bundle in our SaaS costs as a part of the per sample price that we're giving away to these brands.

SaaS Interviews with CEOs, Startups, Founders
Founder Invests $20k Personally, Now $36k MRR, 6 CPG Brand Customers Using for Sampling

So we charge the brands on the basis of how many samples they distribute with us on a monthly basis.

SaaS Interviews with CEOs, Startups, Founders
Founder Invests $20k Personally, Now $36k MRR, 6 CPG Brand Customers Using for Sampling

So are they doing 10,000 samples with us or 1,000 samples with us?

SaaS Interviews with CEOs, Startups, Founders
Founder Invests $20k Personally, Now $36k MRR, 6 CPG Brand Customers Using for Sampling

you know, whatever their subscription is like that.

SaaS Interviews with CEOs, Startups, Founders
Founder Invests $20k Personally, Now $36k MRR, 6 CPG Brand Customers Using for Sampling

And primarily, you know, like currently we're trying to focus on enterprise.

SaaS Interviews with CEOs, Startups, Founders
Founder Invests $20k Personally, Now $36k MRR, 6 CPG Brand Customers Using for Sampling

So that number can be, you can have a quite wide range, like all the way from $8,000 a month to, you know, as high as, you know, like it can be like in the multiples of 10,000 from their offers.

SaaS Interviews with CEOs, Startups, Founders
Founder Invests $20k Personally, Now $36k MRR, 6 CPG Brand Customers Using for Sampling

Our biggest customer right now.

SaaS Interviews with CEOs, Startups, Founders
Founder Invests $20k Personally, Now $36k MRR, 6 CPG Brand Customers Using for Sampling

So we are doing a lot of enterprise POCs.

SaaS Interviews with CEOs, Startups, Founders
Founder Invests $20k Personally, Now $36k MRR, 6 CPG Brand Customers Using for Sampling

We are hoping to do like the biggest contract that we are currently hoping to get through with is close to a 50K contract.

SaaS Interviews with CEOs, Startups, Founders
Founder Invests $20k Personally, Now $36k MRR, 6 CPG Brand Customers Using for Sampling

$10,000.

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