Konstantin Bayondin
๐ค SpeakerAppearances Over Time
Podcast Appearances
So we're still growing, adding more customers every month.
So one year ago, we had around 250 plus ARR with four clients.
No, we, we tested a lot in the beginning.
So, uh, at that time, uh, they were real estate to e-commerce companies and one, uh, ed tech company, education, technology company.
Yeah, so I had always been a data geek and, you know, science-y guy and turned into a marketer.
And I worked for more than five years in e-commerce in leading positions in marketing.
And at some point, three years ago, I moved back to the United States, to New York, and worked at Compass.
in paid digital marketing and marketing technology.
And I spotted a huge opportunity because doing digital marketing in real estate is real pain.
And as I said, the key problem is that long conversion cycles offline and very rare conversions that you cannot use for optimization for ads, Google, Facebook.
And I grasped the opportunity for predictive marketing approach where you can score every website visitor in real time and use this scoring the expected probability to pay later.
The first paying customer was on April 2020.
Yeah.
So it was on the go.
The first customers used the MVP solution.
And right now we, you know, we wrote the solution completely with the engineers we hired.
And now we have a cloud based solution for every customer.
The same.
So we are 19 people, half of the team are technology, engineers, product people, and myself.
Yeah, so it's an interesting story.