Kristin Davison

There's a lot of talking.

And I think ultimately everyone needs to come together with that philosophy that we need to be smart, need to be targeted and not try to do too much to too hard, if that makes sense.

100%.

I think we already are.

And so here's the difference.

And it's just wild to see just didn't even, you know, I'm not that old, but I'm older just to see in my career, how the parties have shifted just in their tone on this.

Republicans take more chances now.

You know, back in the day, we really didn't do that.

We were very careful, very BC.

Trump has really

opened us up to allow to take more chances.

I mean, even during the presidential primary, you saw AI used in ads, both on TV and on social media and the press would, you know, they would lose their minds over it, but that just got the ad to go five more paces further.

You're already seeing AI already been used two cycles now.

in the field for us.

It's going to keep evolving, keep getting better.

But I mean, you know, I think there's so many, so many opportunities where we as a party are not afraid to push the envelope where Democrats have shown they're a little bit more cautious about it.

I mean, just look, I mean, you had that Virginia attorney general governor's race last year where

where the Democrat who won had some really terrible text messages.

In this cycle, if that were the case, I think you'd probably see someone do an AI ad where they had a voice to those text messages that sounded like that guy and put it on TV.

So we're going to see a lot of things like that.