Lacey Pease

Talk to me about where this passion for empathy comes from.

When you're thinking about team building now, I'm sure you've gone through a lot of hiring processes and all that in the last couple of years. And I'm sure that things have been changing a lot with what you're looking for now that AI is becoming more of a thing. Or maybe it hasn't. So what are you looking for whenever you're looking at crafting a team, especially if you're bringing on new folks?

When you're thinking about team building now, I'm sure you've gone through a lot of hiring processes and all that in the last couple of years. And I'm sure that things have been changing a lot with what you're looking for now that AI is becoming more of a thing. Or maybe it hasn't. So what are you looking for whenever you're looking at crafting a team, especially if you're bringing on new folks?

When you're thinking about team building now, I'm sure you've gone through a lot of hiring processes and all that in the last couple of years. And I'm sure that things have been changing a lot with what you're looking for now that AI is becoming more of a thing. Or maybe it hasn't. So what are you looking for whenever you're looking at crafting a team, especially if you're bringing on new folks?

You don't want to have to teach them something.

You don't want to have to teach them something.

You don't want to have to teach them something.

We were talking to a woman recently who said that emotions belong in the boardroom. And I'm wondering how you might feel about that. We work in creative land, so we are constantly telling stories and thinking about emotions.

We were talking to a woman recently who said that emotions belong in the boardroom. And I'm wondering how you might feel about that. We work in creative land, so we are constantly telling stories and thinking about emotions.

We were talking to a woman recently who said that emotions belong in the boardroom. And I'm wondering how you might feel about that. We work in creative land, so we are constantly telling stories and thinking about emotions.

But I do wonder for these larger companies if that's something that you have to kind of reset and refresh them and remind them on that like, no, these are people that we're selling to and we have to think about that and encourage them to engage with their emotional centers.

But I do wonder for these larger companies if that's something that you have to kind of reset and refresh them and remind them on that like, no, these are people that we're selling to and we have to think about that and encourage them to engage with their emotional centers.

But I do wonder for these larger companies if that's something that you have to kind of reset and refresh them and remind them on that like, no, these are people that we're selling to and we have to think about that and encourage them to engage with their emotional centers.

So what metrics are you looking at then? Because you just talked about when you're in the boardroom, I need to have a little bit of logic. I need to build back up these claims. What are you looking at? And what have you thrown out the window? You're like, I actually don't care about that metric that maybe other people rely on too significantly.

So what metrics are you looking at then? Because you just talked about when you're in the boardroom, I need to have a little bit of logic. I need to build back up these claims. What are you looking at? And what have you thrown out the window? You're like, I actually don't care about that metric that maybe other people rely on too significantly.

So what metrics are you looking at then? Because you just talked about when you're in the boardroom, I need to have a little bit of logic. I need to build back up these claims. What are you looking at? And what have you thrown out the window? You're like, I actually don't care about that metric that maybe other people rely on too significantly.

Because then you just want to keep increasing that number quarter over quarter.

Because then you just want to keep increasing that number quarter over quarter.

Because then you just want to keep increasing that number quarter over quarter.

I'm wondering if you'd be willing to give sort of a concrete example of like you've walked us through a little bit here thinking through, you know, so-and-so is going to engage in this way. That would be on Reddit. Customer stories are relevant in this way. I think just like a concrete story of like, okay, we were doing it this way.