Lauren Feiner
๐ค SpeakerAppearances Over Time
Podcast Appearances
Well, search is obviously the part of Google's business that I think the general consumer knows best. The advertising technology business is really important for Google. It's a big way that they make money. It's a big way that people in the publishing and advertising space interact with Google. I think it is really significant if they lose this case at the same time.
I talked to an antitrust professor prior to this trial beginning who said none of this will really be the end of Google, so to speak. But I think it could really change who the big players in this market could be.
I talked to an antitrust professor prior to this trial beginning who said none of this will really be the end of Google, so to speak. But I think it could really change who the big players in this market could be.
I talked to an antitrust professor prior to this trial beginning who said none of this will really be the end of Google, so to speak. But I think it could really change who the big players in this market could be.
Obviously, judges are humans, and I'm sure Judge Brinkema is fully aware of what happened in the search case. But these are different cases. They're different business, different set of facts. So I'm pretty sure that Judge Brinkema is going to look at this. case pretty independently. And the remedies in the search case, that's a whole other proceeding that's going to happen.
Obviously, judges are humans, and I'm sure Judge Brinkema is fully aware of what happened in the search case. But these are different cases. They're different business, different set of facts. So I'm pretty sure that Judge Brinkema is going to look at this. case pretty independently. And the remedies in the search case, that's a whole other proceeding that's going to happen.
Obviously, judges are humans, and I'm sure Judge Brinkema is fully aware of what happened in the search case. But these are different cases. They're different business, different set of facts. So I'm pretty sure that Judge Brinkema is going to look at this. case pretty independently. And the remedies in the search case, that's a whole other proceeding that's going to happen.
Google's also going to appeal that ruling. And it's going to take a long time for all of this to be sorted out as this trial is ongoing, too. So I don't know how soon we will get the search remedies answer in general as well.
Google's also going to appeal that ruling. And it's going to take a long time for all of this to be sorted out as this trial is ongoing, too. So I don't know how soon we will get the search remedies answer in general as well.
Google's also going to appeal that ruling. And it's going to take a long time for all of this to be sorted out as this trial is ongoing, too. So I don't know how soon we will get the search remedies answer in general as well.
That's a really great question. I guess I don't entirely know why Google is the one that's gone first or been such a big focus this time around. But I think part of it might be, you know, they have such a sprawling business. And it was an area that the government was able to home in on with many, many, many documents that they were able to get a hold of in their investigation and discovery. And
That's a really great question. I guess I don't entirely know why Google is the one that's gone first or been such a big focus this time around. But I think part of it might be, you know, they have such a sprawling business. And it was an area that the government was able to home in on with many, many, many documents that they were able to get a hold of in their investigation and discovery. And
That's a really great question. I guess I don't entirely know why Google is the one that's gone first or been such a big focus this time around. But I think part of it might be, you know, they have such a sprawling business. And it was an area that the government was able to home in on with many, many, many documents that they were able to get a hold of in their investigation and discovery. And
Maybe that's where they felt like they had the strongest case earliest on, and that's what they went after. So I think a lot of times what it comes down to is just what is the strongest case that they feel like they can bring? And, you know, it happened to be Google in these first two instances. All of those companies have lawsuits filed against them from the federal enforcers.
Maybe that's where they felt like they had the strongest case earliest on, and that's what they went after. So I think a lot of times what it comes down to is just what is the strongest case that they feel like they can bring? And, you know, it happened to be Google in these first two instances. All of those companies have lawsuits filed against them from the federal enforcers.
Maybe that's where they felt like they had the strongest case earliest on, and that's what they went after. So I think a lot of times what it comes down to is just what is the strongest case that they feel like they can bring? And, you know, it happened to be Google in these first two instances. All of those companies have lawsuits filed against them from the federal enforcers.
Those are making their way through court. Generally, antitrust cases are pretty slow moving. Like I said, this ad tech case is relatively quick, and that's still like a year and a half or so from filing to trial. So, you know, when that's quick, it gives you a sense of the timeline for these other matters. The rest of them are moving along, but...
Those are making their way through court. Generally, antitrust cases are pretty slow moving. Like I said, this ad tech case is relatively quick, and that's still like a year and a half or so from filing to trial. So, you know, when that's quick, it gives you a sense of the timeline for these other matters. The rest of them are moving along, but...
Those are making their way through court. Generally, antitrust cases are pretty slow moving. Like I said, this ad tech case is relatively quick, and that's still like a year and a half or so from filing to trial. So, you know, when that's quick, it gives you a sense of the timeline for these other matters. The rest of them are moving along, but...
We're just going to have to wait for the trial date.