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Lauren Sherman

πŸ‘€ Speaker
100 total appearances

Appearances Over Time

Podcast Appearances

Today, Explained
Nike lost its cool

And someone said, we work so exist.

Today, Explained
Nike lost its cool

I said, sure, there's a demand for it.

Today, Explained
Nike lost its cool

There's not really a demand for more apparel.

Today, Explained
Nike lost its cool

If you can't make it work, you just close.

Today, Explained
Nike lost its cool

And so I think in the end, the investors in Everlane didn't really have a choice.

Today, Explained
Nike lost its cool

It was either like, let's sell it to someone else.

Today, Explained
Nike lost its cool

And the thing for a Shein is like, they don't need Everlane to be profitable.

Today, Explained
Nike lost its cool

they can kind of use it as an experimental little side piece or what have you.

Today, Explained
Nike lost its cool

Glossier is a great example of a brand that was really important to the consumer that has lost its footing.

Today, Explained
Nike lost its cool

They have a new CEO and they're trying to get back on track.

Today, Explained
Nike lost its cool

But again, it was a matter of suddenly the message and the product were not as on...

Today, Explained
Nike lost its cool

point as they had been, and they invested too much in the wrong things and didn't focus on profitability.

Today, Explained
Nike lost its cool

And again, beauty can scale faster than fashion, but it's a similar thing.

Today, Explained
Nike lost its cool

Allbirds, an example of they really were focused on this one style shoe made with this environmentally friendly wool, and it was sort of a novelty.

Today, Explained
Nike lost its cool

Now they're like in, I don't know, they're in AI or something.

Today, Explained
Nike lost its cool

They totally pivoted out of

Today, Explained
Nike lost its cool

out of the shoe business.

Today, Explained
Nike lost its cool

It's very weird.

Today, Explained
Nike lost its cool

The company plans to buy and rent out computing power for tech companies.

Today, Explained
Nike lost its cool

New Bird AI.