Lauren Wood

Yeah, I mean, it comes down to lifetime value. And I think that's such a difficult metric sometimes to think about because it doesn't line up with our quarterly metrics.

If we are making an investment in the trust that we have, that our customer has in us, in the relationship that we have with our customer, in listening to our customer today, the benefits are not necessarily gonna come in the next three months. This is investing in the long-term relationship with our customer. And in the long run, the dividends certainly pay out. Logically, we understand that.

If we are making an investment in the trust that we have, that our customer has in us, in the relationship that we have with our customer, in listening to our customer today, the benefits are not necessarily gonna come in the next three months. This is investing in the long-term relationship with our customer. And in the long run, the dividends certainly pay out. Logically, we understand that.

If we are making an investment in the trust that we have, that our customer has in us, in the relationship that we have with our customer, in listening to our customer today, the benefits are not necessarily gonna come in the next three months. This is investing in the long-term relationship with our customer. And in the long run, the dividends certainly pay out. Logically, we understand that.

But when we get too focused on hitting our quarterly or even our monthly metrics, we lose the ability to really see how what we do today is going to impact this long-term relationship with our customer for a long time into the future.

But when we get too focused on hitting our quarterly or even our monthly metrics, we lose the ability to really see how what we do today is going to impact this long-term relationship with our customer for a long time into the future.

But when we get too focused on hitting our quarterly or even our monthly metrics, we lose the ability to really see how what we do today is going to impact this long-term relationship with our customer for a long time into the future.

How do you guide organizations to think about the long term relationship with their customer and really like shift their focus to build for that?

How do you guide organizations to think about the long term relationship with their customer and really like shift their focus to build for that?

How do you guide organizations to think about the long term relationship with their customer and really like shift their focus to build for that?

What's inspiring you right now as you think about this topic?

What's inspiring you right now as you think about this topic?

What's inspiring you right now as you think about this topic?

And I could not agree more because I think that our kind of going into this topic of short-term thinking and long-term thinking, I think our short-term nature has caused a lot of the issues that we are seeing today. If we talk about the environment, that's a whole rabbit hole. We're not going to go down right now, but I just have to say one thing.

And I could not agree more because I think that our kind of going into this topic of short-term thinking and long-term thinking, I think our short-term nature has caused a lot of the issues that we are seeing today. If we talk about the environment, that's a whole rabbit hole. We're not going to go down right now, but I just have to say one thing.

And I could not agree more because I think that our kind of going into this topic of short-term thinking and long-term thinking, I think our short-term nature has caused a lot of the issues that we are seeing today. If we talk about the environment, that's a whole rabbit hole. We're not going to go down right now, but I just have to say one thing.

It's another podcast because I could talk about it forever, but it's, it is what has caused us to get into this place where we're saying, I want this now. And so I'm just going to go and get it instead of thinking about the consequences and the repercussions of it.

It's another podcast because I could talk about it forever, but it's, it is what has caused us to get into this place where we're saying, I want this now. And so I'm just going to go and get it instead of thinking about the consequences and the repercussions of it.

It's another podcast because I could talk about it forever, but it's, it is what has caused us to get into this place where we're saying, I want this now. And so I'm just going to go and get it instead of thinking about the consequences and the repercussions of it.

And as we think about our customer journey and the decisions that we make today and how it's going to impact our customer and our business in the longterm, um, it's really to everyone's benefit to put our heads up and look further into the distance and really think through what can we do today that's going to impact tomorrow for better or for worse.