Lauren Wood

And with Supco, I think you guys have really nailed this in the fact of having influencers share their stacks where you can go and find what people that you're looking up to are doing. taking and what they recommend, and then you can go and do the same thing. So even someone like me, who, despite having lived with Nick for almost five years now, I do not know that much about supplements.

And with Supco, I think you guys have really nailed this in the fact of having influencers share their stacks where you can go and find what people that you're looking up to are doing. taking and what they recommend, and then you can go and do the same thing. So even someone like me, who, despite having lived with Nick for almost five years now, I do not know that much about supplements.

And with Supco, I think you guys have really nailed this in the fact of having influencers share their stacks where you can go and find what people that you're looking up to are doing. taking and what they recommend, and then you can go and do the same thing. So even someone like me, who, despite having lived with Nick for almost five years now, I do not know that much about supplements.

I can go and learn and see, oh, here's what an expert is doing. And I can be like that as well.

I can go and learn and see, oh, here's what an expert is doing. And I can be like that as well.

I can go and learn and see, oh, here's what an expert is doing. And I can be like that as well.

Yeah. I think it's actually really special though, to not just say, here's the opinion you should have, but here's all these different opinions. So then you can decide your own path within that. Cause that gives people so much agency and, oh, I have choice in what I believe here or how I do things. And I can see the variation of how others are doing the same.

Yeah. I think it's actually really special though, to not just say, here's the opinion you should have, but here's all these different opinions. So then you can decide your own path within that. Cause that gives people so much agency and, oh, I have choice in what I believe here or how I do things. And I can see the variation of how others are doing the same.

Yeah. I think it's actually really special though, to not just say, here's the opinion you should have, but here's all these different opinions. So then you can decide your own path within that. Cause that gives people so much agency and, oh, I have choice in what I believe here or how I do things. And I can see the variation of how others are doing the same.

That's awesome. I want to talk a little bit about the balance between customer feedback and intuition. As you've built businesses, I'm sure you get a lot of feedback from not only users, but teammates, investors. And then there's this like innate intuition that you have as a builder. And I'm curious how you navigate that.

That's awesome. I want to talk a little bit about the balance between customer feedback and intuition. As you've built businesses, I'm sure you get a lot of feedback from not only users, but teammates, investors. And then there's this like innate intuition that you have as a builder. And I'm curious how you navigate that.

That's awesome. I want to talk a little bit about the balance between customer feedback and intuition. As you've built businesses, I'm sure you get a lot of feedback from not only users, but teammates, investors. And then there's this like innate intuition that you have as a builder. And I'm curious how you navigate that.

Yeah, I think feedback can be really helpful in showing you what to prioritize, but it's so important not to lose that intuition and that intuitive sense of people don't know they want this. And that might be something that just blows their mind and makes them want this product even more, but they didn't ask for it. And I think we really need to balance that.

Yeah, I think feedback can be really helpful in showing you what to prioritize, but it's so important not to lose that intuition and that intuitive sense of people don't know they want this. And that might be something that just blows their mind and makes them want this product even more, but they didn't ask for it. And I think we really need to balance that.

Yeah, I think feedback can be really helpful in showing you what to prioritize, but it's so important not to lose that intuition and that intuitive sense of people don't know they want this. And that might be something that just blows their mind and makes them want this product even more, but they didn't ask for it. And I think we really need to balance that.

And I speak to a lot of leaders and I facilitate workshops where we're prioritizing products. And this is the conversation that always comes up of like, well, what are we intuiting? And then we need to validate it.

And I speak to a lot of leaders and I facilitate workshops where we're prioritizing products. And this is the conversation that always comes up of like, well, what are we intuiting? And then we need to validate it.

And I speak to a lot of leaders and I facilitate workshops where we're prioritizing products. And this is the conversation that always comes up of like, well, what are we intuiting? And then we need to validate it.

Yeah. Hypothetical feedback is very different than real life experience. And I think hypothetical feedback or, you know, saying what would you want is helpful to see, okay, what's, what's the mindset of the customer? What are they thinking about?

Yeah. Hypothetical feedback is very different than real life experience. And I think hypothetical feedback or, you know, saying what would you want is helpful to see, okay, what's, what's the mindset of the customer? What are they thinking about?