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Leo Bassam

๐Ÿ‘ค Speaker
321 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
1604 Would You Sell "One Time For Life" Plans If You're Trying to Build an Enduring SaaS Company?

So how, I mean, how do you do this at scale?

SaaS Interviews with CEOs, Startups, Founders
1604 Would You Sell "One Time For Life" Plans If You're Trying to Build an Enduring SaaS Company?

Um, what do you mean by every customer?

SaaS Interviews with CEOs, Startups, Founders
1604 Would You Sell "One Time For Life" Plans If You're Trying to Build an Enduring SaaS Company?

We don't actually do it.

SaaS Interviews with CEOs, Startups, Founders
1604 Would You Sell "One Time For Life" Plans If You're Trying to Build an Enduring SaaS Company?

We don't sort of go through them one by one.

SaaS Interviews with CEOs, Startups, Founders
1604 Would You Sell "One Time For Life" Plans If You're Trying to Build an Enduring SaaS Company?

We just go through the, the, um, the majority of them.

SaaS Interviews with CEOs, Startups, Founders
1604 Would You Sell "One Time For Life" Plans If You're Trying to Build an Enduring SaaS Company?

Yeah, so I guess my point is 5% of them are turning per month.

SaaS Interviews with CEOs, Startups, Founders
1604 Would You Sell "One Time For Life" Plans If You're Trying to Build an Enduring SaaS Company?

And you're saying the reason that's happening is 5% of them are not getting onboarded properly.

SaaS Interviews with CEOs, Startups, Founders
1604 Would You Sell "One Time For Life" Plans If You're Trying to Build an Enduring SaaS Company?

And you're saying the way you tackle onboarding is you post, I guess, a message in a Facebook thread where a lot of your users hang out.

SaaS Interviews with CEOs, Startups, Founders
1604 Would You Sell "One Time For Life" Plans If You're Trying to Build an Enduring SaaS Company?

And I mean, I see intercom on your homepage or a messaging app.

SaaS Interviews with CEOs, Startups, Founders
1604 Would You Sell "One Time For Life" Plans If You're Trying to Build an Enduring SaaS Company?

It looks like your face is there managing it.

SaaS Interviews with CEOs, Startups, Founders
1604 Would You Sell "One Time For Life" Plans If You're Trying to Build an Enduring SaaS Company?

So I mean, if people are always messaging you asking like how to get onboarded, you can't handle that at such a cheap price point.

SaaS Interviews with CEOs, Startups, Founders
1604 Would You Sell "One Time For Life" Plans If You're Trying to Build an Enduring SaaS Company?

Well, that may be something I need to look into.

SaaS Interviews with CEOs, Startups, Founders
1604 Would You Sell "One Time For Life" Plans If You're Trying to Build an Enduring SaaS Company?

Well, but I don't want you to just take what I'm saying as fact, you might learn something.

SaaS Interviews with CEOs, Startups, Founders
1604 Would You Sell "One Time For Life" Plans If You're Trying to Build an Enduring SaaS Company?

I mean, you might know something that I don't.

SaaS Interviews with CEOs, Startups, Founders
1604 Would You Sell "One Time For Life" Plans If You're Trying to Build an Enduring SaaS Company?

Right.

SaaS Interviews with CEOs, Startups, Founders
1604 Would You Sell "One Time For Life" Plans If You're Trying to Build an Enduring SaaS Company?

So like, I mean, does it scale?

SaaS Interviews with CEOs, Startups, Founders
1604 Would You Sell "One Time For Life" Plans If You're Trying to Build an Enduring SaaS Company?

Can you build the onboarding actually into the tool instead of having to rely on support and forums?

SaaS Interviews with CEOs, Startups, Founders
1604 Would You Sell "One Time For Life" Plans If You're Trying to Build an Enduring SaaS Company?

Yeah.

SaaS Interviews with CEOs, Startups, Founders
1604 Would You Sell "One Time For Life" Plans If You're Trying to Build an Enduring SaaS Company?

So that is something we are working on in the next couple of months.

SaaS Interviews with CEOs, Startups, Founders
1604 Would You Sell "One Time For Life" Plans If You're Trying to Build an Enduring SaaS Company?

Okay.