Leo Bassam

And that's because Plutio was at a stage where it's always evolving.

And so we just reached a maturity level and we just started working on onboarding, which helped basically increase our retention and reduce our churn.

And walk me through what or how you're editing the onboarding.

What do you know you have to get a new user to do to make them sticky?

So I created, as I started building Plutio, I created a community which now has about 3,000 active members.

And we always ask questions.

We listen to them.

We see what they want versus where they're struggling.

And I always take notes of all these things and obviously plan accordingly.

So with them.

So I shaved the onboarding sequence or materials with them, with the community.

What does that mean though?

You're sharing Google Docs with them?

I mean, what does that mean?

Um, it can be threads on like on, on Facebook pages.

It can be a thread.

It can be, uh, a, uh, a form, a survey, things like that.

You can't afford to do this with every customer.

They're only paying nine bucks a month.

Eventually that doesn't work.