Lewis Howes

And here's an interesting lesson that I'll share with people again as a framework I think will help.

Especially if people are going through their own version of that right now.

Not in jail, but losing loved ones, business failure, divorce, whatever it may be.

We all face our challenge.

And one of the biggest things I mentioned earlier about turning your mindset around, identity is a key factor.

The questions you ask, the focus you have, the by me or through me positioning, a lot of it comes down to identity.

Because people in personal growth learn things.

They read the books.

They go to the seminars.

They watch the podcasts.

There's three levels that that lands at.

And here's why most people keep running the rinse and repeat cycle.

The first level is the intellectual level of understanding.

It means it makes sense.

People listening to this in English, it makes sense.

But if you only keep it at the intellectual level, then knowing and not doing is the same as not knowing.

Smokers know they shouldn't smoke.

It's not they don't see the warnings on the packet.

You can't construct one logical argument as to why somebody should smoke.

So why do they smoke?