Lisa Bodell

Yeah, it's a studied approach to change rather than giving your clients topics that they need to read about. Sure, I could go in and, for example, everyone now is an expert in AI. They're futurists in AI. Now, how is that possible that there are that many? Because they're not all real. They read the other people's, then read the other people's. They're just copying each other.

Yeah, it's a studied approach to change rather than giving your clients topics that they need to read about. Sure, I could go in and, for example, everyone now is an expert in AI. They're futurists in AI. Now, how is that possible that there are that many? Because they're not all real. They read the other people's, then read the other people's. They're just copying each other.

How you apply that learning is what makes a futurist. Anybody can come up with content, how you apply it and actually create it into different scenarios for different businesses. That's what futurists do. And it's also different than business consulting because these are studied models for change, not just business strategy. So a futurist might look. 10, 20, 30 years in the future.

How you apply that learning is what makes a futurist. Anybody can come up with content, how you apply it and actually create it into different scenarios for different businesses. That's what futurists do. And it's also different than business consulting because these are studied models for change, not just business strategy. So a futurist might look. 10, 20, 30 years in the future.

They might look very far out. Or they might put you out into the future then make you back into that future. There's lots of techniques that they use to help you figure out different paths forward. And they're usually longer term trends than what a consultant would do. Consultants are helping you up your shareholder value. Of course, they're making longer term business plans.

They might look very far out. Or they might put you out into the future then make you back into that future. There's lots of techniques that they use to help you figure out different paths forward. And they're usually longer term trends than what a consultant would do. Consultants are helping you up your shareholder value. Of course, they're making longer term business plans.

They're probably the closest thing to a futurist there is, but their time horizons are different. They're shorter. They're usually one, three, five years, right? You plan out quarter by quarter. Futurists aren't going to do that probably.

They're probably the closest thing to a futurist there is, but their time horizons are different. They're shorter. They're usually one, three, five years, right? You plan out quarter by quarter. Futurists aren't going to do that probably.

Yeah. First of all, the reason for simplicity is because originally I started my organization based on creativity and innovation, and that's coming up with new ideas and affecting change. And what I realized is that while a lot of people would like to do that, they're exhausted by change.

Yeah. First of all, the reason for simplicity is because originally I started my organization based on creativity and innovation, and that's coming up with new ideas and affecting change. And what I realized is that while a lot of people would like to do that, they're exhausted by change.

And the reason they're exhausted by change and they resist it is because it's not that they don't want to do it and they don't want to innovate. They don't have time. Too much is getting in their way. So the front end of innovation isn't getting new ideas.

And the reason they're exhausted by change and they resist it is because it's not that they don't want to do it and they don't want to innovate. They don't have time. Too much is getting in their way. So the front end of innovation isn't getting new ideas.

The start of innovation is about simplifying, getting rid of the things that are not essential, that are not necessary to create the space for thinking and change to happen. We do not have enough time to think. We don't have enough time to change. We don't have enough time to think of breakthrough ideas. That's why simplicity is so important.

The start of innovation is about simplifying, getting rid of the things that are not essential, that are not necessary to create the space for thinking and change to happen. We do not have enough time to think. We don't have enough time to change. We don't have enough time to think of breakthrough ideas. That's why simplicity is so important.

So what we do is we focus on simplicity, innovation, and leadership, which is basically studying change. within companies. And it starts with a foundation of simplicity because too many people are drowning in the unplanned and unnecessary.

So what we do is we focus on simplicity, innovation, and leadership, which is basically studying change. within companies. And it starts with a foundation of simplicity because too many people are drowning in the unplanned and unnecessary.

We help them get rid of that through some structured techniques that we've worked with hundreds of thousands of people around the world with Google and Amazon and many of the others you've talked about. And then we help them create the space, right, to better embrace, to better create leaders for tomorrow.

We help them get rid of that through some structured techniques that we've worked with hundreds of thousands of people around the world with Google and Amazon and many of the others you've talked about. And then we help them create the space, right, to better embrace, to better create leaders for tomorrow.

We get rid of the things that aren't working so they can better build teams, so they can have a better culture, so they have time to collaborate. We give them the skills to not just get rid of things, but to be future ready. So that's where being a futurist really helps. It really allows people to get the skills that will help them better embrace change for the future.

We get rid of the things that aren't working so they can better build teams, so they can have a better culture, so they have time to collaborate. We give them the skills to not just get rid of things, but to be future ready. So that's where being a futurist really helps. It really allows people to get the skills that will help them better embrace change for the future.