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Luca di Montezemolo

๐Ÿ‘ค Speaker
1553 total appearances

Appearances Over Time

Podcast Appearances

Acquired
Ferrari

But in those early days of F1...

Acquired
Ferrari

Other teams figured out, hey, you should probably move the engine to be a mid-engine, sort of above the rear axle, not in the front of the car.

Acquired
Ferrari

And Enzo is very, like, he's biding his time.

Acquired
Ferrari

He's like, well, wait and see.

Acquired
Ferrari

And he's got this idea that in a carriage, the horse pulls the carriage.

Acquired
Ferrari

Surely the engines should be in the front.

Acquired
Ferrari

And it took years to adopt the sort of correct, most balanced way to do it because he not only wanted to be a late adopter of technology to sort of let other people prove it out, but also because he was in a position to do so.

Acquired
Ferrari

As a very early sort of luxury pioneer here, he realized that it only helped build the Ferrari myth.

Acquired
Ferrari

To talk about the old ways of doing things.

Acquired
Ferrari

There's funny entries in the historical record here where in the same month that Enzo is out there talking about how the engine belongs in the front of the car, in Marinello, there are teams who are constructing next year's mid-engine car.

Acquired
Ferrari

So say one thing, do the other.

Acquired
Ferrari

Or most of the F1 operations today that carry the name of a constructor of a car brand.

Acquired
Ferrari

They're actually separate companies that happen to be owned by separate locations.

Acquired
Ferrari

Whereas in Marinello, they're sitting there on the same plot of land.

Acquired
Ferrari

But I think you nailed this point that I think is a little bit lost today, which is even then, in 1950-ish, you're not just going to go buy a Ferrari and then race it.

Acquired
Ferrari

This is a highly maintained, serviced thing.