Luca Ferrari

It takes forever, but you couldn't as a standalone company, even if you had the patience.

by far talent density.

We think about the jobs we offer as our most important product.

So we need to know what your customer is, what you're offering, how you're differentiated, and have the courage of really focusing on that sharply.

I find a lot of companies are almost afraid of someone not liking them, some team member getting offended by some practices.

And they are, I think they are unappealing in general because they're too vanilla, too boring.

They're nothing in a way, they're everything and nothing.

And

Certainly, they're not appealing for the most brilliant and driven people who want a very clear, exciting opportunity.

So we have focused pretty much from the beginning of getting better over time at it on being the ideal place for incredibly talented and hungry, determined professionals.

We make a promise to them to surround them with incredibly high talent density.

I just mentioned how selective we are at the entry point.

We continue to be selective throughout.

That certainly forces us to have difficult conversations and our moments of stress.

But overall, it's a clear positive.

Yes, it's a more intense, challenging workplace.

But for people who want to be the best version of themselves professionally as quickly as possible, it's almost a unique opportunity.

So that's our customer.

That's the person we want to surround ourselves with.

It's difficult to tell.