Luke Lunkenheimer
๐ค SpeakerAppearances Over Time
Podcast Appearances
I taught them a process that I call compassionate interrogation. And I teach them a process called the big three framework, which not to get into coin phrases and things like that, but very simply, it just means that you don't show a product and sell the product and then ask someone to buy the product and then overcome objections and then close the deal. The sale is not showcasing the product.
I taught them a process that I call compassionate interrogation. And I teach them a process called the big three framework, which not to get into coin phrases and things like that, but very simply, it just means that you don't show a product and sell the product and then ask someone to buy the product and then overcome objections and then close the deal. The sale is not showcasing the product.
The sale is an interrogation process to find out why is the customer here? What type of car are they looking for or problem are they looking to solve, depending on what a tangible asset or a service or whatever it is. go into a discovery exercise with this customer that, and we teach them a way to do it that pays a lot of respect to the human condition. So it's all about the customer.
The sale is an interrogation process to find out why is the customer here? What type of car are they looking for or problem are they looking to solve, depending on what a tangible asset or a service or whatever it is. go into a discovery exercise with this customer that, and we teach them a way to do it that pays a lot of respect to the human condition. So it's all about the customer.
The sale is an interrogation process to find out why is the customer here? What type of car are they looking for or problem are they looking to solve, depending on what a tangible asset or a service or whatever it is. go into a discovery exercise with this customer that, and we teach them a way to do it that pays a lot of respect to the human condition. So it's all about the customer.
It's not interrogation. It's not, John, are you trading? It's EQ. It's conversational. It's EQ. And it's comfortable, okay? I would agree with you. And it's a way that the most important, or one of the most important things, I probably say the most important thing 100 times a day.
It's not interrogation. It's not, John, are you trading? It's EQ. It's conversational. It's EQ. And it's comfortable, okay? I would agree with you. And it's a way that the most important, or one of the most important things, I probably say the most important thing 100 times a day.
It's not interrogation. It's not, John, are you trading? It's EQ. It's conversational. It's EQ. And it's comfortable, okay? I would agree with you. And it's a way that the most important, or one of the most important things, I probably say the most important thing 100 times a day.
One of the most important things is the fact that the salesperson remains abundantly confident because they're conversational. When you teach salespeople word tracks, they're the words of another human being. They're never going to say those words with the same tenacity and efficacy as they would their own natural conversation.
One of the most important things is the fact that the salesperson remains abundantly confident because they're conversational. When you teach salespeople word tracks, they're the words of another human being. They're never going to say those words with the same tenacity and efficacy as they would their own natural conversation.
One of the most important things is the fact that the salesperson remains abundantly confident because they're conversational. When you teach salespeople word tracks, they're the words of another human being. They're never going to say those words with the same tenacity and efficacy as they would their own natural conversation.
And when they believe they possess the ability to interrogate out of somebody all the components they need to put the deal together. They're extremely effective.
And when they believe they possess the ability to interrogate out of somebody all the components they need to put the deal together. They're extremely effective.
And when they believe they possess the ability to interrogate out of somebody all the components they need to put the deal together. They're extremely effective.
And when you get to the end of a sale and somebody can't say, well, I need to talk to my wife because you flush that out at the beginning, you use something that we call a time gate, which essentially incentivizes the customer to move sooner. And it's not about solving whether or not they can do it now or do it without their spouse. And that's a common misconception in sales, I think.
And when you get to the end of a sale and somebody can't say, well, I need to talk to my wife because you flush that out at the beginning, you use something that we call a time gate, which essentially incentivizes the customer to move sooner. And it's not about solving whether or not they can do it now or do it without their spouse. And that's a common misconception in sales, I think.
And when you get to the end of a sale and somebody can't say, well, I need to talk to my wife because you flush that out at the beginning, you use something that we call a time gate, which essentially incentivizes the customer to move sooner. And it's not about solving whether or not they can do it now or do it without their spouse. And that's a common misconception in sales, I think.
And I'd be curious to see what your opinion is on this. But if your wife said, John, don't you dare, Buy a boat without going by me for, I want to know the payment. I want to know the color. You can do it, brother. You're getting divorced. Yeah. Are you going to buy a boat without her? No, of course not. Okay.
And I'd be curious to see what your opinion is on this. But if your wife said, John, don't you dare, Buy a boat without going by me for, I want to know the payment. I want to know the color. You can do it, brother. You're getting divorced. Yeah. Are you going to buy a boat without her? No, of course not. Okay.
And I'd be curious to see what your opinion is on this. But if your wife said, John, don't you dare, Buy a boat without going by me for, I want to know the payment. I want to know the color. You can do it, brother. You're getting divorced. Yeah. Are you going to buy a boat without her? No, of course not. Okay.