Luke Swanick

Right.

So banks own every small business bank account holder in the US and Canada.

And banks want to become the one stop shop for their customers.

And to do that, they want to sell software solutions to their small business customer base.

So we're starting to talk to some of these global institutional resellers and help them transform the way that they're thinking about taking value to market, providing value to their clients.

And even businesses like Intuit, Asana, Buffer, Evernote, how do they approach their go-to-market strategy?

How do they approach taking new products to market through a pre-existing partner channel?

So it takes time to build this kind of stuff.

Again, not a SaaS-based business.

Um, but the opportunities and the conversations are, are well beyond kind of the age and the company size, if you will.

Uh, I like the hard thing about hard things.

Long walk to freedom is great too, but it's not business direct, but I think speaks to it.

Um,

I got to tell you, man, Bryn Jones, the guy that I work with, that dude is a beast.

Brendan Jones?

Bryn, my co-founder.

He's the guy that jumps out.

He's done some amazing things just this morning.

I'm kind of sticking out like a sore thumb.

I think Outreach.io is really powerful for a lot of the automation.