Mark Cuban

I had a $49 radio, the highest FM radio that I could find. And we take the output of the audio signal from the radio with these two analog cables, plug it into the server, encode it, and make it available from audionet.com. Then I would go on UUNet bulletin boards. I would go on CompuServe. I would go on Prodigy. I would go on AOL. I'd go wherever I could find bodies.

And I'd say, okay, we've got this radio station, KLIF in Dallas. It's got Dallas sports and Dallas news and politics. And if you're in an office or you're outside of Dallas, connect to audionet.com, and now you can listen to these things on demand. And that's how we started. And it started with one radio station, and then it was five, then it was 10, then it was video content.

And I'd say, okay, we've got this radio station, KLIF in Dallas. It's got Dallas sports and Dallas news and politics. And if you're in an office or you're outside of Dallas, connect to audionet.com, and now you can listen to these things on demand. And that's how we started. And it started with one radio station, and then it was five, then it was 10, then it was video content.

And I'd say, okay, we've got this radio station, KLIF in Dallas. It's got Dallas sports and Dallas news and politics. And if you're in an office or you're outside of Dallas, connect to audionet.com, and now you can listen to these things on demand. And that's how we started. And it started with one radio station, and then it was five, then it was 10, then it was video content.

The laws were different then, so we could literally go out and buy CDs and host them and just let people listen to whatever music. And we went from 10 users a day to 100 to 1,000 to hundreds of thousands to a million over those next four years.

The laws were different then, so we could literally go out and buy CDs and host them and just let people listen to whatever music. And we went from 10 users a day to 100 to 1,000 to hundreds of thousands to a million over those next four years.

The laws were different then, so we could literally go out and buy CDs and host them and just let people listen to whatever music. And we went from 10 users a day to 100 to 1,000 to hundreds of thousands to a million over those next four years.

Didn't spend a penny on advertising.

Didn't spend a penny on advertising.

Didn't spend a penny on advertising.

Wherever I could, like everything that was public domain, I'd go out and buy a video or a cassette, whatever it was, you know? And this was before the DMs, the Digital Minimum Copyright Act of 97, whenever it kicked in. So literally anything that was audio- We would put online so people could listen to it. And if you think about somebody at work, they didn't have a radio most likely.

Wherever I could, like everything that was public domain, I'd go out and buy a video or a cassette, whatever it was, you know? And this was before the DMs, the Digital Minimum Copyright Act of 97, whenever it kicked in. So literally anything that was audio- We would put online so people could listen to it. And if you think about somebody at work, they didn't have a radio most likely.

Wherever I could, like everything that was public domain, I'd go out and buy a video or a cassette, whatever it was, you know? And this was before the DMs, the Digital Minimum Copyright Act of 97, whenever it kicked in. So literally anything that was audio- We would put online so people could listen to it. And if you think about somebody at work, they didn't have a radio most likely.

And if you did, you couldn't get reception. Definitely didn't have a TV, but you had a PC and you had bandwidth available to you. And the companies weren't up on firewalls or anything at that point in time. So our in-office listening during the day just exploded. Because whoever's sitting next to you, what are you listening to, right? And that was the start of it.

And if you did, you couldn't get reception. Definitely didn't have a TV, but you had a PC and you had bandwidth available to you. And the companies weren't up on firewalls or anything at that point in time. So our in-office listening during the day just exploded. Because whoever's sitting next to you, what are you listening to, right? And that was the start of it.

And if you did, you couldn't get reception. Definitely didn't have a TV, but you had a PC and you had bandwidth available to you. And the companies weren't up on firewalls or anything at that point in time. So our in-office listening during the day just exploded. Because whoever's sitting next to you, what are you listening to, right? And that was the start of it.

And then in early 98, we started adding video and just other things. And we ended up with thousands of servers. There was no cloud back then. And just pulling together all those pieces to make it work. But where we really made our money was by taking...

And then in early 98, we started adding video and just other things. And we ended up with thousands of servers. There was no cloud back then. And just pulling together all those pieces to make it work. But where we really made our money was by taking...

And then in early 98, we started adding video and just other things. And we ended up with thousands of servers. There was no cloud back then. And just pulling together all those pieces to make it work. But where we really made our money was by taking...

that network that we had built, and then going to corporations and saying, look, it's 1996, 97, 98, and to communicate with your worldwide employees, what they would do is they would go to an auditorium that had a satellite uplink, and then they would have people go to theaters or ballrooms and hotels that had satellite downlinks, and they would broadcast the product introductions, whatever.