Mark Manson

It's changed a lot over the years. But 2024, it's probably like... 40 to 50% books, 20 to 25% courses, and then 25 to 35% brand deals and ad revenue. And then there's a little bit of speaking in there. I don't do a ton of speaking, but I'd say 5% speaking fees.

It's changed a lot over the years. But 2024, it's probably like... 40 to 50% books, 20 to 25% courses, and then 25 to 35% brand deals and ad revenue. And then there's a little bit of speaking in there. I don't do a ton of speaking, but I'd say 5% speaking fees.

It's changed a lot over the years. But 2024, it's probably like... 40 to 50% books, 20 to 25% courses, and then 25 to 35% brand deals and ad revenue. And then there's a little bit of speaking in there. I don't do a ton of speaking, but I'd say 5% speaking fees.

It's changed a lot over the years. But 2024, it's probably like... 40 to 50% books, 20 to 25% courses, and then 25 to 35% brand deals and ad revenue. And then there's a little bit of speaking in there. I don't do a ton of speaking, but I'd say 5% speaking fees.

Ooh, I do not.

Ooh, I do not.

Ooh, I do not.

Ooh, I do not.

Ooh, I do not.

Podcasts and newsletter primarily, but we also do some YouTube brand deals.

Podcasts and newsletter primarily, but we also do some YouTube brand deals.

Podcasts and newsletter primarily, but we also do some YouTube brand deals.

Podcasts and newsletter primarily, but we also do some YouTube brand deals.

Podcasts and newsletter primarily, but we also do some YouTube brand deals.

Ooh, I do not.

Ooh, I do not.

Ooh, I do not.

Ooh, I do not.

Ooh, I do not.

I'll stick to nonfiction because fiction is kind of its own thing. But in the nonfiction world, the typical business model for like a nonfiction author is you The book is actually a lead magnet for their speaking fee. So you write a book, I don't know, you pick like some sort of business concept, like some sales tactic, right? You write a book about it.