Mark Manson

That defines you as the expert on B2B sales in this industry. That gets you invited to all sorts of industry events. Bunch of companies want to bring you in to consult. That's actually where most of your revenue comes from. Because that, you know, you're probably charging 25K a speaking fee. You're doing...

That defines you as the expert on B2B sales in this industry. That gets you invited to all sorts of industry events. Bunch of companies want to bring you in to consult. That's actually where most of your revenue comes from. Because that, you know, you're probably charging 25K a speaking fee. You're doing...

That defines you as the expert on B2B sales in this industry. That gets you invited to all sorts of industry events. Bunch of companies want to bring you in to consult. That's actually where most of your revenue comes from. Because that, you know, you're probably charging 25K a speaking fee. You're doing...

That defines you as the expert on B2B sales in this industry. That gets you invited to all sorts of industry events. Bunch of companies want to bring you in to consult. That's actually where most of your revenue comes from. Because that, you know, you're probably charging 25K a speaking fee. You're doing...

10, 20K per consulting gig, you do 20 of those a year, that's a low six-figure income, whereas the book itself, you're probably making 25 to 50K total off of the book.

10, 20K per consulting gig, you do 20 of those a year, that's a low six-figure income, whereas the book itself, you're probably making 25 to 50K total off of the book.

10, 20K per consulting gig, you do 20 of those a year, that's a low six-figure income, whereas the book itself, you're probably making 25 to 50K total off of the book.

10, 20K per consulting gig, you do 20 of those a year, that's a low six-figure income, whereas the book itself, you're probably making 25 to 50K total off of the book.

10, 20K per consulting gig, you do 20 of those a year, that's a low six-figure income, whereas the book itself, you're probably making 25 to 50K total off of the book.

Correct. So I'm self-help, which is a very broad audience. And also it's less B2B, it's B2C, right? So it's high volume, low price point and towards the top of the market in terms of volume. So I'm published, I think in 75 different languages. I've hit number one, I think in 13 or 14 different countries. And then subtle artists just had this insane staying power.

Correct. So I'm self-help, which is a very broad audience. And also it's less B2B, it's B2C, right? So it's high volume, low price point and towards the top of the market in terms of volume. So I'm published, I think in 75 different languages. I've hit number one, I think in 13 or 14 different countries. And then subtle artists just had this insane staying power.

Correct. So I'm self-help, which is a very broad audience. And also it's less B2B, it's B2C, right? So it's high volume, low price point and towards the top of the market in terms of volume. So I'm published, I think in 75 different languages. I've hit number one, I think in 13 or 14 different countries. And then subtle artists just had this insane staying power.

Correct. So I'm self-help, which is a very broad audience. And also it's less B2B, it's B2C, right? So it's high volume, low price point and towards the top of the market in terms of volume. So I'm published, I think in 75 different languages. I've hit number one, I think in 13 or 14 different countries. And then subtle artists just had this insane staying power.

Correct. So I'm self-help, which is a very broad audience. And also it's less B2B, it's B2C, right? So it's high volume, low price point and towards the top of the market in terms of volume. So I'm published, I think in 75 different languages. I've hit number one, I think in 13 or 14 different countries. And then subtle artists just had this insane staying power.

So most nonfiction authors, that's the model, is they get really clear, they want to target a specific industry or define expertise for a specific industry, they write the book to be the lead gen for that industry, and then they actually go get paid on speaking and consulting.

So most nonfiction authors, that's the model, is they get really clear, they want to target a specific industry or define expertise for a specific industry, they write the book to be the lead gen for that industry, and then they actually go get paid on speaking and consulting.

So most nonfiction authors, that's the model, is they get really clear, they want to target a specific industry or define expertise for a specific industry, they write the book to be the lead gen for that industry, and then they actually go get paid on speaking and consulting.

So most nonfiction authors, that's the model, is they get really clear, they want to target a specific industry or define expertise for a specific industry, they write the book to be the lead gen for that industry, and then they actually go get paid on speaking and consulting.

So most nonfiction authors, that's the model, is they get really clear, they want to target a specific industry or define expertise for a specific industry, they write the book to be the lead gen for that industry, and then they actually go get paid on speaking and consulting.

So book royalties continue to be a huge part of my income. And speaking is a relatively minor part of my income. It's funny because I don't actually charge that much more than kind of a general nonfiction author for speaking, just because I don't have like a super business friendly message that's gonna improve sales by 20% in the next quarter or anything like that.